The use of complementary and alternative medicine (CAM) by Americans has held steady since 2002; however, the types of therapies adopted have changed over five years. The Use of Complementary and Alternative Medicine in the United States, from the NIH’s National Center for Complementary and Alternative Medicine, follows up the agency’s 2002 report. This round, [...]
Of fish oil and back pain – complementary medicine utilization shifts since 2002

Don’t cross Baby Mama — McNeil Will Need More Than Motrin For This New Headache
It all started with a baby, a baby carrier, and Motrin. Oh, and an advertising agency who probably got their Mommy-messaging more than a little bit wrong. Twitter, the social networking software, helped fuel this uproar in a matter of hours. In what is to-date among the fastest viral campaigns in consumer health — [...]
Citizens behave like health consumers in the economic downturn – food, drugs and Lasik surgery
From Lasik surgery to prescription-filling, consumers are responding to the U.S. economic downturn — which may result in either rational or irrational health behavior, depending on your lens on “health.” Retailers of health products are responding to the economic environment, in part, by co-branding with health suppliers and plans to gain traction with consumers. A [...]
A majority of employers who don’t sponsor health would be unwilling to contribute over $50 per employee per month for coverage
The U.S. employer sponsored health system is experiencing some bipolar behavior: there is a cadre of large employers who want to continue sponsoring health benefits as part of overall compensation. But, for at least one in 3 employers, most would not be willing to pay $50 per member per month to cover health for an [...]
Trusting strangers: implications for health
Welcome to the new influence landscape, says Universal McCann (UM), the global media agency. In When Did We Start Trusting Strangers: The How the Internet Turned Us All into Influencers, UM analyzed the online behaviors of thousands of Internet users in 29 countries. UM found that today, we trust strangers as much as close friends. [...]
About Jane & Health Populi
Jane Sarasohn-Kahn is a health economist and management consultant that serves clients at the intersection of health and technology.
Her clients include all stakeholders in health, including providers, payors and plans; companies in biopharma, medical devices, financial services, technology and consumer goods; non-profits and NGOs. Jane's lens on health is best-defined by the World Health Organization: health is a state of complete physical, mental and social well-being and not merely the absence of disease or infirmity.
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ePatients: a connected, collaborative, creating community
September 30, 2010
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Patients want online communication with doctors, and more clinicians are listening
July 26, 2011
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Meeker & Murphy on Mobile – through the lens of health
February 11, 2011
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Patient Power Through Data Liberación, and Private Sector to the Rescue – Health 2.0 DC Takeaways
June 8, 2010
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Health and Digital Moms – getting underneath the hood of the Mobile Mom
May 15, 2012
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A health plan or a car: health insurance for a family of four exceeds $20K in 2012
May 15, 2012
- Improving health care through Big Data: a meeting of the minds at SAS May 11, 2012
- Patients want to collaborate with physicians, but are reluctant to do so May 9, 2012
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Jane: Andy, Thanks for your perspective. I've researche...
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Andy, M.D.: Wow! Great start to the article, but poor conclus...
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Julia Walker: Love this! -- Enspektos always has good stuff! an...
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Tracy McManamon: This is all very true! Moms are key when you think...
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