Mom is the Chief Health Officer of her family, she’s mobile, and seeking health information and community on-the-go. But underneath the persona of the Mobile Mom, she’s consuming information and sharing perspectives on many other ‘screens,’ too. And that’s the challenge for marketers seeking to grab the attention of this key player in the health [...]
Archive | Women and health RSS feed for this section
A $132 doctor’s visit in Hanoi, Vietnam: a diagnosis, value-based health care and a new friend
$132 won’t go far in a U.S. emergency room, but in Vietnam, it gets you first class treatment, a highly-trained and empathetic French doctor, and cheap prescriptions, as well. You could call it Presidential treatment, as a certificate from the White House was proudly displayed in the lobby waiting area sent in appreciation of great [...]
Wellness Ignited! Edelman panel talks about how to build a health culture in the U.S.
Dr. Andrew Weil, the iconic guru of all-things-health, was joined by a panel of health stakeholders at this morning’s Edelman salon discussing Wellness Ignited – Now and Next. Representatives from the American Heart Association, Columbia University, Walgreens, Google, Harvard Business School, and urban media mavens Quincy Jones III and Shawn Ullman, who lead Feel Rich, a [...]
The Connected Consumer – she loves her iPad, and she’ll be able to Connect for Health
She’s likely to be female, Facebooking, smartphoning, and digitally shopping. She’s the Connected Consumer, and she’s a lot older than you might expect: on average, 40 years of age, and with a mean household income of $63,000. And Connected she is: in addition to having a PC or laptop computer, 43% have a smartphone, and [...]
About Jane & Health Populi
Jane Sarasohn-Kahn is a health economist and management consultant that serves clients at the intersection of health and technology.
Her clients include all stakeholders in health, including providers, payors and plans; companies in biopharma, medical devices, financial services, technology and consumer goods; non-profits and NGOs. Jane's lens on health is best-defined by the World Health Organization: health is a state of complete physical, mental and social well-being and not merely the absence of disease or infirmity.
-
ePatients: a connected, collaborative, creating community
-
Patients want online communication with doctors, and more clinicians are listening
-
Meeker & Murphy on Mobile – through the lens of health
-
Patient Power Through Data Liberación, and Private Sector to the Rescue – Health 2.0 DC Takeaways
