Wine and vitamins: what consumers are buying in the recession

Americans’ purchases at the grocery store are shifting based on the economic downturn. The headline from NielsenHealth is that consumers are searching for quality and value when shopping. And, people are cooking more at home and purchasing staple goods to have in the pantry. Americans are also buying more wine and vitamins. Dried vegetables and […]

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Consumers demand transparency and authenticity in financial services: implications for health

In this $819 bailout, post-Lehman Bros., post-Madoff, era, Americans are looking for clear, jargon-free, transparent information. According to a survey from Siegel+Gale, the branding consultancy, the two new “marketing imperatives” are transparency and authenticity. While the financial market implosion is top-of-mind among consumers in this economic downturn, it’s not only financial statements that Americans criticize. […]

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"Managed consumerism" – a look at the past decade of consumer-driven health from two gurus

“The performance of consumer-driven health care has fallen short of both the aspirations of its proponents and the fears of its critics,” according to a review of the state of consumer-directed health care published in Health Affairs. Jamie Robinson of UC-Berkeley and Paul Ginsburg of the Center for Studying Health System Change examine the first […]

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Americans’ demand for generic drugs is up

4 in 5 Americans would choose generic drugs over brand name drugs, according to The Harris Poll conducted among American adults in December 2008. In Substantial Increase in Public Preference for Generic over Brand Name Drugs, Harris found that the proportion of people who would more often pick branded drugs fell by nearly one-half, from […]

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Only 1 in 10 unemployed people buy into COBRA

Because of high premiums, only 9 percent of unemployed workers have COBRA coverage. Maintaining Health Insurance During a Recession: Likely COBRA Eligibility, a study from The Commonwealth Fund (CMWF), clarifies how COBRA is actually used by unemployed people in the U.S. CMWF calculates that: – Two of three working adults are eligible to buy into […]

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