Goin' mobile with A.D.A.M. and iPhone

Welcome to your dog-eared Merck Manual on steroids. The ubiquity of mobile phones makes them ideal platforms for consumer health. Simple health messaging on a simple cell phone can help consumers comply with therapeutic regimens, like blood glucose monitoring and medication adherence. Imagine what can be done when the simple cell morphs into, say, an […]

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Health Reform Propaganda from Hollywood and Vine

Divided We Fail is taking a page out of the propaganda scripts of World War II and Ronald Reagan: they’re going straight to Hollywood.Divided We Fail is a health reform advocacy group that brings together parties who traditionally have broken much bread together, with each stakeholder organization archetype emphasized by me in quotes: the AARP, […]

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The CBO on the ROI of health IT

The ROI of health care information technology isn’t uniformly positive, according to an analysis from the Congressional Budget Office titled, Evidence on the Costs and Benefits of Health Information Technology.The underlying rationale for the report, which was requested by the Senate Budget Committee, is to sort out the federal government’s role in health IT: the […]

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How social media in health helped women in itchy bras

Renenber the hair product ad for Clairol Herbal Essence shampoo that ran in the 1980s where one woman tells another, who tells another, who tells another about the merits of the shampoo? Social media behaved in just this way when women share their personal stories about allergies they developed when wearing the same style of bra. Here’s […]

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Insured and confused: people want alternative medicine, yet disconnect from wellness programs

  Most employees covered by health insurance favor health plans that provide access to and cover alternative medicine services.   Yet only one-half of these employees feel it’s important for a health plan to require employees to eat properly and exercise, and to provide evidence of such healthy behavior. There’s a disconnect in consumers’ minds […]

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