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The Rough Guide to Health/Care Consumers in 2025: The 2025 Health Populi TrendCast

By Jane Sarasohn-Kahn on 20 December 2024 in Aging, Aging and Technology, AI, AI and health, Beauty and health, Business and health, Caregivers, Chronic disease, Connected health, Connectivity, Consumer electronics, Consumer experience, Coronavirus, COVID-19, Demographics and health, Design and health, Determinants of health, Diabetes, Diet and health, Digital health, DTC health, Empathy, Employers, Exercise, Family, Financial health, Financial wellness, Fitness, Food and health, Food as medicine, GenAI, GLP-1s, Grocery stores, Happiness, Health access, Health and Beauty, Health at home, Health benefits, Health care industry, Health citizenship, Health Consumers, Health costs, Health Economics, Health ecosystem, Health engagement, Health equity, Health insurance, Health marketing, Health Plans, Health policy, Health politics, Health privacy, Healthcare DIY, Heart disease, Home care, Home economics, Home health, Hospitals, Love and health, Medicaid, Medical innovation, Medicare, Medicines, Mental health, Misinformation and health, Money and health, Nutrition, Obesity, Omnichannel healthcare, Out of pocket costs, Patient engagement, Patient experience, Pharmaceutical, Pharmacists, Pharmacy, Physicians, Play and health, Popular culture and health, Prescription drugs, Privacy and security, Quality, Retail health, Self-care, Sensors and health, Shopping and health, Sleep, Smart homes, Smartphones, Smartwatches, Social determinants of health, Social health, Social networks and health, Stress, Telehealth, Telemedicine, Trust, Value based health, Wearable tech, Wearables, Weight loss, Wellbeing

At this year-end time each year, my gift to Health Populi readers is an annual “TrendCast,” weaving together key data and stories at the convergence of people, health care, and technology with a look into the next 1-3 years. If you don’t know my work and “me,” my lens is through health economics broadly defined: I use a slash mark between “health” and “care” because of this orientation, which goes well beyond traditional measurement of how health care spending is included in a nation’s gross domestic product (GDP); I consider health across the many dimensions important to people, addressing physical,

 

Health-Tech at the Holidays: 2024 Consumer Health-Tech Trends Under the Tree

One in two U.S. adults plans to purchase at least one health and wellness digital health technology product to gift during the winter 2024 holiday season, according to the 2024 Consumer Technology Holiday Purchase Patterns study served up by CTA, the Consumer Technology Association — aka the annual host of CES. Specifically, 41% of givers are looking to buy a dedicated health monitoring device, and 31% a product covering connected sports or fitness.             For this annual study, CTA conducted an online survey among 1,205 U.S. adults 18 and over in August-September 2024 to gauge

 

How Trauma-Informed Design Principles Can Be Health-Ful for All of Us – Learning from IKEA

As a long-time fan and customer of IKEA, I receive daily Google Alerts about the company, from business finances to design trends. When I read this piece on IKEA’s work on a home designed for people who were homeless, I paid special attention to learn about the concept of trauma-informed design.           Thanks to the publication Retail TouchPoints and the author of the story, Adan Blair, for covering this project. The story has lit a lot of lightbulb inspirations for me in thinking through the role housing plays in human health and well-being, and also to

 

The Evidence for Gratitude and Health, 2024 Giving Thanks

In our home, we’re feeling very grateful for our healthy lives and work-flows right now, being very mindful about seeing blessings around me and within me…. So I’m sharing the love (or “scaling the love” as I recently coined at OSF’s Digital Health Symposium!) to honor American Thanksgiving 2024 here in Health Populi pointing out several sources highlighting the evidence on gratitude and health….underpinned with love, the ultimate driver of health and well-being.           Leslie Sarasin, President and CEO of FMI, the Food Industry Association, reminds us that, “Our immigrant ancestors, the pilgrim settlers, worked hard

 

Doctors’ Recommendations Are Top Motivators for Consumers Who Buy Digital Health Devices: Trust and Health

Most consumers using digital health devices felt more trust in the technology when coupled with doctors’ office reviews — another lens on the importance of trust-equity between patients and physicians. This insight came out of a report on How Consumers Purchase, Use and Trust Medical Devices based on market research sponsored by Propel Software.             For the study, Propel Software engaged Talker Research to conduct a survey among 2,000 U.S. adults in October 2024 to gauge peoples’ views on digital health tools, buying trends, and trust. Start with the rate of 1 in 4 Americans’ experience

 

The Smart Home for Health, Brought to You by Samsung and Ashley

Today I am keynoting the OSF Digital Health Symposium in Peoria, IL, discussing The State(s) of Digital Health. A double-entendre intended, one of the states I’ll be discussing is the migration of acute care back to peoples’ homes, embedded with sensors, householders donning smart rings, and rooms fitted with Internet-of-Things for health and well-being.             In this context, news that Samsung has begun to partner with Ashley, the national furniture dealer, struck me as interesting and important. I visited the Samsung Health House at CES 2024 last January: here is my write-up about what I

 

Growing Investments in Digital Health Are Driven by Consumer Demand, Clinical Outcomes, and Cost-Savings

The marketing for purchasing digital health technologies is expecting to grow, driven by increased consumer demands for tech-based solutions, improved outcomes enabled through the innovations, and cost savings derived from deploying the technologies. That’s the top-line finding in the 2024 State of Digital Health Purchasing from the Peterson Health Technology Institute (PHTI).           PHTI surveyed 322 digital health decision makers working in employers, health plans, and health systems, fielding the study in July and August 2024.           3 in 4 purchasers grew spending on digital health technologies in the past two years,

 

Peoples’ Lack of Trust in Science Extends to Views on Food and Nutrition

Only 2 in 5 people in the U.S. strongly trust science concerning food, nutrition, or diet, we learn from the 2024 IFIC Spotlight Survey: Americans’ Trust in Food & Nutrition Science, published in October.             IFIC is the International Food Information Council, a non-profit organization with a mission of communicating science-based information about food safety, nutrition, and sustainable food systems. IFIC surveyed 1,000 U.S. adults online in July to gauge consumers’ views on food and science.             The most-trusted sources of food information are the scientists involved in researching nutrition,

 

Best Buy Health’s Latest Insights into Technology and Care at Home

In the U.S., aging in and staying at home is a priority for most people over the age of 45 — and for nearly one-half of younger people between 18 and 44 — we learn in Best Buy Health’s Research Brief discussing the company’s survey of 1,000 U.S. consumers.               Best Buy Health, the health-focused operation which is part of the electronics retailer Best Buy, worked with Sage Growth Partners to assess 1,000 U.S. consumers, 18 years and over, on their perspectives on health care, technology, aging in place, and caregiving. The research was fielded

 

The Health Care Costs for Someone Retiring in 2024 in the U.S. Will Reach $165,000 – Fidelity’s 23rd Annual Update

The average person in the U.S. retiring in 2024 will need to bank $165,000 to pay for health care costs in retirement — a sum that does not include long-term care, Fidelity Investments advises us in the 23rd annual look at this always-impactful (and sobering) forecast. I’ve covered this study every year since 2011 here in Health Populi, continuing to add to this bar chart; in the interest of space and legibility, I started this year’s version of the chart at 2014, when the cost for a couple was gauged at $220K.             Fidelity began

 

What the “Vibe-Cession” Means for Health Care in the U.S. – Spending is Personal

People living in the U.S. continue to feel a “vibe-cession” malaise, based on the American Mindset July 2024 update from Dentsu’s Consumer Navigator research.                     Notwithstanding generally good news about the American macroeconomy — in terms of growth, downward ticking inflation, and expected interest rate relief come September from the Federal Reserve — one in two Americans still thinks the country is in a recession. And this context is important for consumer’s personal spending on health care, fitness, and wellness, because, as Dentsu puts it, “consumers think in terms of personal finances.” As

 

Older Americans Mostly Receptive to Apps for Health, but Chronically Ill People Could Use a Nudge (and a Payer)

AARP found that 7 in 10 people ages 50+ are “app-receptive” for health and wellness apps in Unlocking Health and Wellness Apps: Experiences of Adults Age 50-Plus, a summary of research conducted with U.S. consumers 50 and over from AARP.           The methodology for this study included only older consumers who were comfortable in downloading apps to smartphones or tablets, and were willing to do so — whom AARP considered the target audience for this research. In addition, the respondents surveyed were also at least interested in trying apps designed for health and wellness, thus dubbed “health

 

Will the Apple Watch, Samsung Galaxy or Oura Rings Become “Intelligent Guardians” For Health?

One of the few bright spots in consumer technology spending in the past couple of years of the U.S. economic “vibecession” has been the category of smartwatches. The Wall Street Journal recently talked, specifically, about the growing role of the Apple Watch for health care, gaining traction as a part of cardiologists’ and other physicians’ testing for and adoption of the wearable tech device for patients who are managing medical conditions.                     Data from CTA, the Consumer Technology Association, has been tracking such spending which I’ve often discussed here in Health Populi

 

Health Information Security – My Interview with Richard Kaufmann, CISO of Amedisys, Part 3: The Futures of Cybersecurity in Healthcare

At least one-half of U.S. health care organizations have experienced a data breach, one-third in the last 3 years, according to Software Advice’s 2024 Healthcare Data Security Survey released in May 2024.               Of the health care organizations who experienced ransomware attacks, one-third did not recover patient data from the cyber-attackers, Software Advice learned. Clearly, cyberattacks are impacting patient care. And the growth of home care, hospital-to-home, and greater self-care are also increasing risks for cybersecurity. The growing adoption of digital technologies in healthcare, from the hospital to the doctor’s office to the home,

 

Most Americans Follow an Eating Pattern in Search of Energy, Protein, and Well-Being – With Growing Financial Stress: A Food as Medicine Update

Most Americans follow some kind of eating regime, seeking energy, more protein, and healthy aging, according to the annual 2024 Food & Health Survey published this week by the International Food Information Council (IFIC). But a person’s household finances play a direct role in their ability to balance healthful food purchases and healthy eating, IFIC learned.              In this 19th annual fielding of this research, IFIC explored 3,000 U.S. consumers’ perspectives on diet and nutrition, trusted sources for food information, and new insights into peoples’ views on the GLP-1 weight-loss drugs and the growing sense

 

How to Get Better Care to More People? Address Burnout, Bridge Insights with AI, Embed Sustainability – the Philips Future Health Index 2024

Health care access is a challenge in rural and urban areas, cities and suburbs, and across more demographic groups than you might realize, as we see wait times grow for appointments, primary care shortages, and delays in screening plaguing health systems around the world. In the Future Health Index 2024, Philips’ latest annual report presents a profile of the state of health care focused on how to provide better care for more people.             For the report, Philips surveyed a total of 2,800 healthcare leaders consisting of 200 respondents in 14 countries: Australia, Brazil, China,

 

The Most Trusted Brands of 2024 Tell Us A Lot About Health Consumers

From bandages to home hygiene, OTC pain meds and DIY home projects, Morning Consult’s look into the most-trusted brands of 2024 give us insights into health consumers. I’ve been tracking this study since before the public health crisis of the coronavirus, and it always offers us a practical snapshot of the U.S. consumer’s current ethos on trusted companies helping people risk-manage daily living — and of course, find joy and satisfaction as well. In the top 15, we find self-care for health and well-being in many brands and products: we can call out Band-Aid, Dove, Colgate, Kleenex, and Tylenol. For

 

Health Information Security – My Interview with Richard Kaufmann, CISO of Amedisys – Part 2: Bit by Bit, Putting It Together – Planning, Implementing, Pivoting

Welcome to post #2 of 3, publishing the results of three dialogue sessions between Richard Kaufmann, CISO of Amedisys, and me. The timing of our conversations, tracking both Richard’s and the company’s evolving approach to cybersecurity in health care, has coincided with the Change Healthcare breach and ransom that emerged in February 2024. This second blog of the three is being edited just days after Andrew Witty’s testimony to the U.S. Senate Finance Committee which convened a hearing on May 1st themed, “Hacking America’s Health Care: Assessing the Change Healthcare Cyber Attack and What’s Next.” UnitedHealth Group acquired Change Healthcare

 

GLP-1s’ direct and indirect impacts on health care and consumer goods – Jane speaks with Bloomberg BNN

Today, I spoke live with Paul Bagnell, news anchor with Bloomberg BNN, on the topic of the GLP-1 agonists and their impact on health care, industries beyond health and medicine, and consumers. In this post, I’ll share with you some of the plotline for our discussion.               Gallup polled U.S. adults in March to gauge their experience with injectable weight loss drugs, the results published earlier this week. The first chart tells us that 6% of people have used these drugs, and 3% were doing so in March. Consumers using the meds were more

 

The Cost of Medical Care, Long-Term Care, and Prescription Drugs Top Older Americans’ Health-Related Concerns – With Social Security and Medicare Top of Mind

Among Americans 50 years of age and over, the top health-related concerns are Cost, Cost, and Cost — for medical services, for long-term and home care, and for prescription medications. Quality of care ranks lower as a concern versus the financial aspects of health care in America among people 50 years of age and older, as we learn what’s On Their Minds: Older Adults’ Top Health-Related Concerns from the University of Michigan Institute for Healthcare Policy and Innovation. AARP sponsors this study, which is published nearly every month of the year on the Michigan Medicine portal.           

 

Health Information Security – My Interview with Richard Kaufmann, CISO of Amedisys – Part 1: Origin Stories, the Security Ecosystem, and the Start Line

“If data is everywhere, how do you protect it?”  This thought has been on my mind well before the Change Healthcare hacks (that’s plural) with which U.S. health care stakeholders are still dealing as this post goes live on the Health Populi blog. It’s a question posed to me in conversation with Richard Kaufmann, Chief Information Security Officer (CISO) with Amedisys. I’m grateful for the opportunity to explore in depth the many facets of cybersecurity in health care  with Richard – the growing threats, the impact on providers, the state of technology and innovations to manage risks, and his evolving

 

Leveraging Trust, Showing Humility: How Health Care Organizations Can Serve Consumers – A New Read from McKinsey

Three trends underpin health consumers’ evolving demands for service: spending more but getting less satisfaction and innovation; trusting health care with data but underwhelmed by the use of that personal information; and, growing “shopping” behavior seeking quality, availability, proximity, cost, and options across channels for health care. That’s the current read from McKinsey & Company’s team noting that Consumers rule: Driving healthcare growth with a consumer-led strategy.                 In this health consumer update, McKinsey spoke with three consumer marketing experts from other industries to learn best practices on how best to “be there”

 

Healthcare 2030: Are We Consumers, CEOs, Health Citizens, or Castaways? 4 Scenarios On the Future of Health Care and Who We Are – Part 2

This post follows up Part 1 of a two-part series I’ve prepared in advance of the AHIP 2024 conference where I’ll be brainstorming these scenarios with a panel of folks who know their stuff in technology, health care and hospital systems, retail health, and pharmacy, among other key issues. Now, let’s dive into the four alternative futures built off of our two driving forces we discussed in Part 1.             The stories: 4 future health care worlds for 2030 My goal for this post and for the AHIP panel is to brainstorm what the person’s

 

A Vote for Telehealth is a Vote for American Patients’ and Doctors’ Well-Being

Whether you’re a patient or a physician in the U.S., you’re burned out, tapped out, stressed out, timed out. While the 118th U.S. Congress can’t agree on much before the 2024 summer recess, there’s one bipartisan stroke of political pens in Washington, DC, that could provide some satisfaction for both patients and doctors: bring telehealth back to patients and providers permanently. Those pens would do two things to modernize American health care for both patients and doctors: first, Congress would pass the CONNECT for Health Act (HR 4189. S 2016) and second, re-introduce and sign the Telehealth Modernization Act.   

 

A Springtime Re-Set for Self-Care, From Fitness to Cozy Cardio: Peloton’s Latest Consumer Research

How many people do you know that don’t know their cholesterol or their BMI, their net worth or IQ, their credit score, astrological sign, or ancestry pie-chart? Chances are fewer and fewer as most people have gained access to medical records and lab test results on patient portals, calorie burns on smartwatches, credit scores via monthly credit card payments online, and completing spit tests from that popularly gifted Ancestry DNA test kits received during the holiday season.                       Meet “The Guy Who Didn’t Know His Cholesterol” conceived by Roz Chast,

 

The Women’s Health Gap Is Especially Wide During Her Working Years – Learning from McKinsey, the World Economic Forum, and AARP in Women’s History Month

There’s a gender-health gap that hits women particularly hard when she is of working age — negatively impacting her own physical and financial health, along with that of the community and nation in which she lives.               March being Women’s History Month, we’ve got a treasure-trove of reports to review — including several focusing on health. I’ll dive into two for this post, to focus in on the women’s health gap that’s especially wide during her working years. The reports cover research from the McKinsey Health Institute collaborating with the World Economic Forum on

 

Hospital at Home: Prospects and Challenges, and Learnings from Best Buy Health

With the urgent need to identify more efficient and lower-cost health care delivery models, we look to growing evidence for digital health technologies that support the Hospital at Home (HaH) model, considered in a new review article published in late February in npj Digital Medicine, The hospital at home in the USA: current status and future prospects. Clinicians from Scripps Research and Johns Hopkins School of Medicine collaborated on this work, calling out the relatively fast adoption of HaH programs during the peak of the COVID-19 pandemic. In some parts of the world, such as Australia and Norway, “in-person at-home

 

Rebel Health: The Personal and Professional Passion of Susannah Fox

A “rebel” is both a noun and a verb. As a noun, Merriam-Webster tells us that a rebel is a person who opposes or takes up arms against a government or a ruler. As a verb, “to rebel” is to oppose or disobey one in authority or control, or otherwise renounce and resist by force the authority of one’s government.” An additional definition of the verb is, “to feel or exhibit anger or revulsion.” If you’ve been a patient facing a diagnosis of an illness, whether rare or common, you may well have felt these various feelings stirring inside your self.

 

From Evolution to Innovation, from Health Care to Health: How Health Plans With Collaborators Are Re-Defining the Industry

As a constant observer and advisor across the health/care ecosystem, for me the concept of a “health plan” in the U.S. is getting fuzzier by the day. Furthermore, health plan members now see themselves as medical bill payers, seeking value and consumer-level services for their health insurance premium investment. Weaving these ideas together is my mission in preparing a session to deliver at the upcoming AHIP 2024 conference in June, I’m thinking a lot about the evolving nature of health insurance, plans, and the organizations that provide them. To help me define first principles, I turned to the American father

 

A Tale of Two Houses: House Calls at #CES2024 with Amazon and AARP + Samsung

The growing movement of health care to the home is evident by a growing list of point solutions featured at CES 2024. Digital health has been a fast-growing category of consumer-facing devices at CES for over a decade. But with the growing ubiquity of connectivity, cloud computing, sensors and this year AI “everywhere,” a person’s home as their health-hub is an increasingly practical scenario.               I track many categories of products at CES each year, and this year added into my portfolio the smart kitchen and smart bathroom. We’ve had components of these two

 

What to Expect For Health/Care at CES 2024

Not known for its salubrious qualities, Las Vegas will nonetheless be a locus for health, medical care, and well-being inspiration next week when the Consumer Technology Association convenes the annual CES featuring innovations in consumer technology.               Ten years ago here in Health Populi, I wrote about New Year’s Resolutions for Health and the 2013 Consumer Electronics Show. Then, one-third of consumers were keen to buy health tracking technology but most of those people were healthy, CTA’s research found. I talked about the “battle of the (wrist)bands” witnessed at CES 2013, and spotted the

 

“My Doctor’s Office” Should Accept Wearable Tech Health Data, Most Patients Say

“Do personal health trackers belong in the doctor’s office?” Software Advice wondered. “Yes,” the company’s latest consumer survey found, details of which are discussed in a report published on their website. Unique to this study is the patient sample polled: Software Advice surveyed 876 patients in September 2023 to gauge their perspectives on wearable tech and health. Note that the patient sample was limited to consumers who had seen a health care provider in the past two years and who also owned and used a personal wearable health device such as an Apple Watch or Fitbit. Thus, the responses shared

 

#BeBurnsAware – What To Know on National Burn Awareness Day

Today 11th October is National Burn Awareness Day 2023, and I’m supporting the effort for all of us to #BeBurnsAware.             I have become more bullish on Burn Awareness as I’ve come to learn more about the impact burns have on public, family, and children’s health globally. My teacher for better understanding burns and public health has been Krissie Stiles, a long-time burns nurse specialist and Ambassador to the Children’s Burns Trust in the UK. Meet Krissie. Burns are a global public health challenge, which I detailed here in Health Populi earlier this year. Today

 

What If We Built a Consumer-Enchanting Health System in the Context of HLTH 2023? Building Blocks for the Scenario

What if….you were given the opportunity to build a health system from scratch in this new era of platforms, cloud computing, AI and machine learning, curious-digital-empowered consumers, and collaborators in retail and community settings operating close to peoples’ homes and workplaces? With the HLTH 2023 Conference meeting up in Vegas these past couple of days, this “what if” scenario can be constructed with announcements coming out of the meeting, coupled with recent developments in the larger health/care ecosystem.             Start with General Catalyst’s news of engaging Dr. Marc Harrison, most recently CEO of Intermountain Health,

 

The 2023 Health Economy – The Evolving Primary Care and Retail Health Convergence Through Trilliant Health’s Lens

In U.S. health care’s negative-sum game, stakeholders who survive and win that game will have to deliver value-for-money, we learn from Trilliant Health’s 2023 Trends Shaping the Health Economy Report.                 “Report” is one word for this nearly 150-page compendium of health care data that is an encyclopedic treasure trove for health service researchers, marketers, strategists, journalists, and those keen to explore questions about the current state of health care in America. As Sanjula Jain points out in the Report’s press release, the publication resembles another huge report many of us appreciated for

 

The Omnichannel Imperative for Healthcare: Supporting Telehealth Awareness Week 2023

“What omnichannel really means: hearing the customer wherever they are and making them feel heard, valued, and understood.” That statement comes from Qualtrics’ explanation of omnichannel experience design. The very human needs of feeling one is heard, is valued, and is understood, underpin the rasion d’etre of omnichannel marketing. And these very values are those that underpin the trust between patients and providers and the large healthcare ecosystem.         It’s Telehealth Awareness Week, led by the ATA. I celebrate and support the effort; this Health Populi post explains the Association’s mantra that Telehealth is Health, and that

 

Happy Amazon Prime Days, When You Can Get 25% Off a Year’s One Medical Membership

Now in Aisle E(commerce) – get your one-year membership to One Medical for $149. Today and tomorrow are Amazon Prime Days, 2023 style, when you can fetch bargains on lots of electronics (esp. deeply-discounted Amazon-branded devices), sporting goods, kitchen gear, pet supplies, and even groceries (saving with Amazon Fresh getting $20 off $100+ orders on Prime Day).                       And among a vast menu of health, medical, and well-being offerings from collagen to gym equipment and blood pressure monitors is that One Medical membership good for a year of services. “On-demand

 

Location, Location, Location – Understanding Health Consumers’ Evolving Definition of Convenience

The definition of “convenience” in the eyes of patients, consumers, and caregivers is multi-faceted, with the concept of “location” shifting both physically and digitally. We learn this in new research from JLL, the global real estate services company. “Why is a real estate services company doing research into consumers’ views on health care?” you might ask. See my Hot Points below, discussing my views on the morphing of health care real estate from Pill Hill and inpatient hospitals to the home and closer-to-home sites.             In the 2023 Patient Consumer Survey report, the topline lesson

 

The Cost of Treating Patients is On the Rise: PwC Goes What’s Behind the 2024 Medical Spending Numbers

Health care cost trend will spike up another percentage point to 7.0% in 2024, according to the annual report from the PwC Health Research Institute, Medical cost trend: Behind the numbers 2024.                 Every year, the PwC HRI team goes behind those numbers to assess cost inflators and deflators which underpin annual medical inflation. As the first line chart illustrates, the peak of medical trend in the last 18 years was in 2007 when the U.S. saw double-digit cost growth of nearly 12%. Here’s a link to PwC’s 2007 study looking behind the

 

Searching for Health/Care Touchpoints in the 2023 Axios Harris Poll 100

Patagonia, Costco, John Deere, and Trader Joe’s are loved; Twitter, Fox Corp., FTX and The Trump Organization? Not so much. Welcome to 2023 Axios Harris Poll 100 list of companies U.S. consumers rate from excellent in terms of reputation to very poor and, one in particular, “critical.” Exploring the list, we can find insights into consumers’ preferred touchpoints for health, health care, and well-being curated in their daily lives. In this, today’s, Health Populi blog, I consider The 2023 Axios Harris Poll 100 reputation rankings in light of what we learned from the Morning Consult Most Trusted Brands 2023 study

 

What $31,065 Can Buy You: a Toyota Corolla Cross Hybrid, a Year at Gnomon School, or Healthcare for a Family of 4 in America

“Healthcare costs came roaring back in 2021” after falling in 2020. In 2023, that roaring growth in health care costs continues with expected growth of 5.6%.             For 2023, you could take your $31K+ and buy a Toyota Corolla Cross Hybrid auto, fund a year at the Gnomon School in Hollywood toward a degree in animation or game design, or buy healthcare for your family of 4. Welcome to this year’s annual look at health care costs for a “typical” U.S. family explained in the 2023 Milliman Medical Index (MMI).            

 

Band-Aid® Rules: Health is Baked Into The Most Trusted Brands in 2023 In Retail, Beauty, and Non-Profits

The ten most trusted brands in the U.S. have to do with health, well-being, and hygiene in everyday life — from convenient package delivery to financial health, mindful self-care, and taking care of our kids’ boo-boos. Welcome to this year’s portfolio of the Most Trusted Brands 2023, a special report from Morning Consult that, annually, paints a picture of what everyday life for everyday people is about.         For the second year in a row, Band-Aid® brand bandages ranked top of all brands assessed among U.S. consumers from data gathered in March-April 2023. Net trust in this study

 

Our Mental and Emotional Health Are Interwoven With What We Eat and Drink – Chewing On the IFIC 2023 Food and Health Survey

As most Americans confess to feeling stressed over the past six months, peoples’ food and beverage choices have been intimately connected with their mental and emotional well-being, we learn from the 2023 Food & Health Survey from the International Food Information Council (IFIC). For this year’s study, IFIC commissioned Greenwald Research to conduct 1,022 interviews with adults between 18 and 80 years of age in April 2023. The research explored consumers’ perspectives on healthy food, the cost of food, approaches to self-care through food consumption, the growing role of social media in the food system, and the influence of sustainability

 

Getting Health Care at a Retail Pharmacy vs a Retail Store: Consumers May Be Favoring the Pharmacist Versus the Retailer

Not all “retail health” sites are created equal, U.S. consumers seem to be saying in a new study from Wolters Kluwer Health, the company’s second Pharmacy Next: Consumer Care and Cost Trends survey. Specifically, consumers have begun to differentiate between health care delivered at a retail pharmacy versus care offered at a retail store — such as Target or Walmart (both named as sites that offer “health clinics in department stores” in the study press release). While 58% of Americans were likely to visit a local pharmacy as a “first step” when faced with a non-emergency medical situation and 79%

 

Health Systems Must Move “Beyond the Walls” to Support Consumers’ Well-Being

Hospitals’ and health systems’ core competencies have been serving patients “within the walls” of their organizations and institutions. As health systems continue to evolve value-based services while meeting patients’ consumer-oriented demands for convenience and personalization, digital transformation is required, enabling care “beyond-the-walls.” We learn more about this vision and how to map the journey to getting there in the report  Integrating digital health tools to help improve the whole consumer experience from the Deloitte Center for Health Solutions and the Scottsdale Institute.             This report is based on detailed interviews with experts in 30 US health

 

Three More Signposts on the Road to Retail Health – Weight Loss Drugs, OTC Birth Control and Fashion-Meets-the-Flu

We continue to track to evolving, expanding landscape of retail health — which we see as the expanding ecosystem of health/care accessible to people-as-health consumers. This week, three intriguing examples are resonating with us: The ever-evolving weight-loss industry FDA favors OTC use for Perrigo’s Opill daily oral contraceptive birth control pill The convergence of fashion and health — specifically, how an over-the-counter medicine converges with clothing that helps us feel better.                   Let’s start with weight-loss, as several aspects of health/care come together in the consumer’s retail health sandbox. Dr. Eric Topol

 

Consumers’ Use of Digital Health is Just Part of Mainstream Life Now

Using the Internet and mobile health apps are as mainstream as swiping left for a date and researching features in a new car, based on the Digital 2023 Global Overview Report from Meltwater. The broad coverage of this kind of research can’t be accomplished by just one entity, and Meltwater acknowledges the partners who brought them to this research-party: these included data.ai, GSMA Intelligence, GWI, Locowise, Ookla, PPRO, SemRush, Similarweb, Skai, and Statista. In this 400+ page report, you can find most datapoints you’re interested in covering the global consumers’ use of the internet, mobile apps, and social media. I

 

Bolstering Health Literacy in a Little Book: Burn Prevention and Care With “The Family Oops”

About 180,000 deaths are attributable to burns each year, according to the World Health Organization. Non-fatal burns are a leading cause of morbidity. The good news is that burns are preventable, and we learn several terrific strategies for doing so from The Family Oops and Burns First Aid. This mighty little book, all of 28 pages and measuring 5.5 x 5.5″ square, packs a huge amount of self-care knowledge about burn prevention and treatment for home and workplace — the two sites where most burns happen, WHO attests. The Family Oops is a wonderful example of how a health literacy

 

Food Is Medicine, Especially When You Are Hungry – The American Heart Association‘s FIM Initiative

Food is a basic need, fundamental to our lives and well-being. And for millions of people around the world, and innumerable health citizens in the U.S., food security is part of daily life in 2023. Furthermore, as the U.S. Congress faces voting on the debt ceiling, the issue of SNAP benefits for nutritional assistance (aka “food stamps”) has been identified as a negotiating line-item by certain Federal budget-cut minded folks. That’s why the Food Is Medicine Initiative, launched collaboratively between the American Heart Association and The Rockefeller Foundation, is so timely and welcome.         “The vision for

 

“Your care, your way:” Learning from the Philips Future Health Index 2023

Consider the key drivers of supply and demand in health care, globally, right now: On the medical delivery supply side, the shortage of staff is a limiting factor to continuing to deliver care based on the usual work-flows and payment models. On the demand side, patients are taking on more demanding roles as consumers with high expectations for service, convenience, and safe care delivered closer to home — or at home. This dynamic informs The Future Health Index 2023 report from Philips, launched this week at HIMSS 2023. This is the eighth annual global FHI report, with detailed country-specific analyses to

 

Food-as-Medicine Update: How SNAP Members Face Greater Chronic Illness and a “Hunger Cliff”

The pandemic worsened food insecurity for many people in the U.S., putting more people at risk for not only hunger but for chronic diseases that can be managed with access to nutritious, fresh food. In Helping SNAP Consumers During Economic Headwinds from Numerator, we get a current read on food security, the SNAP program, and the challenges of chronic health management that are intimately tied. To set some context on this current challenge to peoples’ health, the U.S. is facing the official end of the pandemic emergency on May 11, 2023. At that point, support for government-sponsored programs that have supported

 

Growing DTC for Health Beyond the Rx – the New Health/Care at Home

As our homes and health care services continue to converge, we can see signposts of direct-to-consumer strategies from the pillbox (where DTC is a mature thing) to clinical care in peoples’ hands (and on their preferred technology platforms). Some examples this week make this point, which taken together demonstrate the portfolio of ways more people – as health consumers and caregivers – can engage in their health, well-being, and clinical care.             Start with Best Buy’s announcement that they will collaborate with the health system Atrium Health to bolster hospital-to-home effectiveness and activation between hospitals

 

Enabling better health care, everywhere – my conversation with Microsoft

I am grateful to have been given the opportunity to brainstorm omnichannel health care for people to enable better health care for all, anywhere and everywhere, with Team Microsoft. Key opinion leader Molly McCarthy and I covered a lot of ground in this webcast conversation as part of Microsoft’s series of three “Expert  perspectives on trends driving change in healthcare.”             Molly and I covered a lot of ground here, starting with the key forces shaping and accelerating virtual care across the continuum. While these were in place before the COVID-19 pandemic, the public health

 

People Using Health Apps and Wearable Tech Most Likely Track Exercise and Heart Rate, Sleep and Weight – But Cost Is Still A Barrier

Over one in three U.S. consumers use a health app or wearable technology device to track some aspect of their health. “The public’s use of health apps and wearables has increased in recent years but digital health still has room to grow,” a new poll from Morning Consult asserts, published today.                   Among digital health tech users, most check into them at least once every day in the past month. One in four use these tech’s multiple times a day, the first pie chart illustrates. Eighteen percent of people use their digital

 

Wellness in 2023 Is About Connections, Mental Health and Science – Global Wellness Summit’s 2023 Trends

Consumers’ wellness life-flows and demands in 2023 will go well beyond exercise resolutions, eating more greens, and intermittent fasting as a foodstyle. It’s time for us to get the annual update on health consumers from the multi-faceted team who curated the Global Wellness Summit’s annual report on The Future of Wellness 2023 Trends.                   In this year’s look into wellness for the next few years, we see that health-oriented consumers are seeking solutions for dealing with loneliness and mental health, weight and hydration, travel-as-medicine as health destinations, and — not surprisingly —

 

Integration is the New Innovation for Healthcare in 2023: Reflections on CES2023 and JPM2023

The peak of venture investment for digital health was in 2020 and 2021, precipitously declining later in 2022. And the outlook for 2023 is practical and Show-Me: that is, demonstrate clinical outcomes and return-on-investment before “I” (for investors) can take a leap of faith to spend a dollar, a Yen, a Euro, or British pound on a shiny new-new healthcare thing. If it’s January, then CES and JP Morgan convene their influential annual meetings which feature health technology for globally engaged health industry stakeholders — investors, surely, but also providers, innovators, analysts, and insurers.       In my January

 

The Heart Health Continuum at #CES2023 – From Prevention and Monitoring to Healthy Eating and Sleep

“Are we losing the battle against heart disease?” asks the lead article featured in the January 2023 issue of the AARP Bulletin.           “Despite breathtaking medical advancements since President Harry Truman declared war on heart disease 75 years ago, researchers have observed a disturbing trend that started in 2009: America’s death rate from heart-related conditions is climbing again,” the detailed essay explains. AARP is in fact a very visible stakeholder in the 2023 CES, collaborating on the AgeTech content track at the tech conference. The track covers all aspects of aging well, from financial health to entertainment,

 

Consumers Continue to Lean Into Digital Services: Beyond Tech and Hardware at #CES2023

While CTA forecasts a sobering consumer technology revenue picture for 2023, one of the few bright spots is health and fitness technology services, expected to increase by 9 percent in 2023.             For the forecast, CTA looked at various spending categories, including gaming, automotive and transportation tech, video and audio streaming, consumer electronics (like big-screen TVs), and fitness and health devices. The chart illustrates that consumers’ spending on software and services is expected to hold steady in 2023, still above pre-pandemic levels.             On 3 January, in the annual #CES

 

Your Home as Clinical Lab: Withings Brings “Your Urine, Your Self” to #CES2023

We’ve all been morphing our homes into our personal HealthQuarters since the start of the coronavirus era. Millions of global health citizens have taken to telehealth who never used a health care “digital front door” before. Other patients adopted remote health monitoring to avoid perennial visits to doctors for managing chronic conditions like diabetes or heart disease. From the kitchen to the bedroom, our homes have become our health hubs. And now, to the bathroom and specifically, the toilet. Withings, maker of my personally favorite connected weight scale, announced U-Scan, a direct-to-consumer lab test platform that analyzes our urine from

 

When Household Economics Blur with Health, Technology and Trust – Health Populi’s 2023 TrendCast

By Jane Sarasohn-Kahn on 22 December 2022 in Anxiety, Behavioral health, Big data and health, Big Tech, Broadband, Business and health, Cardiovascular health, Chronic care, Chronic disease, Connected health, Consumer electronics, Consumer experience, Consumer-directed health, Coronavirus, COVID-19, Cybersecurity, Data analytics and health, Demographics and health, Depression, Design and health, Determinants of health, Diet and health, Digital health, Employee benefits, Employers, Financial health, Financial wellness, Fitness, Food and health, Grocery stores, Health apps, Health at home, Health benefits, Health care industry, Health citizenship, Health Consumers, Health costs, Health disparities, Health Economics, Health ecosystem, Health engagement, Health equity, Health insurance, Health Plans, Health policy, Health politics, Health privacy, Healthcare DIY, Heart disease, Heart health, HIPAA, Home care, Home economics, Home health, Hospitals, Infectious disease, Love and health, Medication adherence, Meditation, Mental health, Mindfulness, Moms and health, Money and health, Out of pocket costs, Patient experience, Personal health finance, Pharmaceutical, Pharmacy, Physicians, Popular culture and health, Prescription drugs, Prevention and wellness, Primary care, Public health, Race and health, Remote health monitoring, Retail health, Risk management, SDoH, Self-care, Shopping and health, Social determinants of health, Specialty drugs, Stress, Telehealth, Telemedicine, Transparency, Trust, User experience UX, Vaccines, Value based health, Virtual health, Vitamins, Wearable tech, Wellbeing, Workplace benefits

People are sick of being sick, the New York Times tells us. “Which virus is it?” the title of the article updating the winter 2022-23 sick-season asked. Entering 2023, U.S. health citizens face physical, financial, and mental health challenges of a syndemic, inflation, and stress – all of which will shape peoples’ demand side for health care and digital technology, and a supply side of providers challenged by tech-enabled organizations with design and data chops. Start with pandemic ennui The universal state of well-being among us mere humans is pandemic ennui: call it languishing (as opposed to flourishing), burnout, or

 

Our Homes as HealthQuarters – Finding Health and Well-Being at CES 2023

For over ten years, digital health technology has been a fast-growing area at the annual CES, the largest convention covering consumer electronics in the world.           When the meet-up convenes over 100,000 tech-folk in Las Vegas at the start of 2023, we’ll see even more health and self-care tools and services at #CES23 — along with new-new things displayed in aisles well outside of the physical space on the Las Vegas Convention Center map labeled “digital health” at this year’s CES in the North Hall.         Some context: my company has been a member

 

Telehealth and Spirituality – a View From Florence, Italy

I’m in Florence, Italy, this week, working on Slow Food as medicine and finding myself contemplating spirituality, health and wellbeing as I walk the streets of this grand city of the Renaissance.       Imagine my surprise, yesterday, walking through the city center by the glorious Duomo, the great dome of the cathedral named Santa Maria del Fiore, with the beautiful Baptistry built just across the piazza. You see my initial view approaching the square here, the church and Duomo on the left and the Baptistry on the right.         Now cast your eyes in the

 

Site-Shifting: the Consumer-Driven Pressure on Traditional Healthcare Utilization

While overall U.S. consumers’ utilization of health care has been pretty stable, the type of visit encounters is shifting away from hospital inpatient cases to ambulatory care, urgent and retail health care sites, data from Kaufman Hall and Sg2 tell us.             The companies shared insights in a session on Building Relationships with the Modern Healthcare Consumer last week, warning that hospitals are facing economic challenges with implications on how they should engage and interact with patients in the coming months and years. Wearing a consumer-centric lens, Dan Clarin of Kaufman Hall and Charlotte Brown-Zalewa

 

The Food-Finance-Health Connection: Being Thankful, Giving Thanks

Food features central in any holiday season, in every one’s culture. For Thanksgiving in the United States, food plays a huge role in the history/legend of the holiday’s origins, along with the present-day celebration of the festival. At the same time, in and beyond the U.S., families’ finances will also be playing a central role in dinner-table conversations, shopping on the so-called “Black Friday” retail season (which has extended long before Friday 25th November), and in what’s actually served up on those tables. Let’s connect some dots today on food, finance and health as we enter the holiday season many

 

Dr. Santa Intends to Deliver Consumer Health-Tech for the 2022 Holidays

Even as consumers’ confess a tighter spending economy for 2022 holiday shopping, peoples’ intent to buy wearable tech for health and fitness and other wellness devices appear on gifting lists in the U.S., according to the 29th Annual Consumer Technology Holiday Purchase Patterns report from the Consumer Technology Association (CTA).             In general, technology will be a top-selling category for 2022 holiday gift-giving, somewhat tempered by inflation and the increased cost of living that challenge household budgets in the fourth quarter of 2022. Tech spending will be down about 6% in 2022 according to CTA’s

 

Irrational Exuberance for Hospital-To-Home? Care About the Caregivers, the House, the Fridge.

Home, Sweet Hospital-At-Home?  It depends, I hedge in my latest essay for Medecision.           In our bullish and, on its face, compassionate and cost-rational embrace of the migration of acute care from hospital beds to peoples’ living and bedrooms, there are several guardrails to consider beyond sheer payment and reimbursement calculations. Consider, The caregivers for the folks heading home from hospital The state of the physical home — for safety, comfort, environmental health, and emotional security, and, Food security and nutritional access. On caregiving: I spend extra time detailing research in which Alexandra Drane, founder of

 

Home Is Where the Health Is: An Update on Connectivity, Food, and Retail

Virtually every closed-door meeting I have had in the U.S. with a client group in the past several months has had a line item on the agenda to brainstorm the impact and opportunity of care-at-home, hospital-to-home, or Care Everywhere. This has happened across many stakeholders in the evolving health/care ecosystem of suppliers, including hospital systems, health plans, grocery chains, retail pharmacy, consumer technology, digital health and tech-enabled providers, pharma and medical supply companies. On October 10, Dr. Robert Pearl, former CEO of The Permanente Medical Group, published a provocative post on Forbes noting that Amazon, CVS, Walmart Are Playing Healthcare’s

 

Telehealth-As-Healthcare Is a Mainstream Expectation Among Consumers, J.D. Power Finds

Telehealth has increased access to mental health services, I’ve highlighted this Mental Illness Awareness Week here in Health Populi. But telehealth has also emerged as a preferred channel for routine health care services, we learn from J.D. Power’s 2022 Telehealth Satisfaction Study.           Among people who had used virtual care in the past year, telehealth-as-healthcare is now part of mainstream Americans’ expectations as a normal part of their medical care. That’s because 9 in 10 users of telehealth in the U.S. would use virtual care to receive medical services in the future, J.D. Power found in

 

Most Consumers Are Health and Wellness Consumers Even in Hard Financial Times, Accenture Finds

Consumers consider health and well-being as an “essential” household spending category based on new research from Accenture.             Accenture polled over 11,000 consumers in 17 countries, considering how people are faring amid “widespread uncertainty and personal financial strains,” in the firm’s words. While two in three consumers feel financially stressed, 4 in 5 intend to grow or hold their personal spending on health and fitness steady in the next year. The first chart graphs data from Accenture’s global survey. In the U.S., more granularly, 26% of consumers intend to increase spending on health and wellness

 

Walmart + UnitedHealth Group, CVS Health + Signify — the Current Flurry of Big HealthCare

With today’s announcement that Walmart will partner with UnitedHealthcare in a ten-year collaboration to bring affordable health care to Mainstream Americans, we have yet another huge ripple in the evolving retail health ecosystem.               The other Big Healthcare news item this week was CVS Health’s planned acquisition of Signify Health, after much speculation that Amazon and other Big and smaller bidders (including UnitedHealth Group) were keen on acquiring the home/care company over the past two weeks. With these two deals announced in the past three days, I recommend you not blink in this fast-morphing

 

Consumers’ Blurring Digital Worlds of Health, Learning, Shopping, and Living

“Almost overnight, lines blurred between consumers’ physical and digital worlds, and home became the headquarters for virtual working, learning, fitness, health care, shopping, socializing, and entertaining.”                That blur has reshaped peoples’ Everyday Normal we learn in Mastering the new digital life from Deloitte, a survey conducted among 2,005 U.S. consumers in the first quarter of 2022. The report is part of Deloitte’s ongoing Connectivity and Mobile Trends research in this third iteration. The report covers peoples’ new digital transformations for work, school and health; in this post, I’ll focus on the last element,

 

The Retail Health Battle Royale in the U.S. – A Week-Long Brainstorm, Day 1 of 5

I’ve returned to the U.S. for a couple of months, having lived in and worked from Brussels, Belgium, since October 2021 (save for about ten days in March 2022). Work and life slow down in Europe in July and August, giving us the opportunity to return to our U.S. home base, reunite with friends and family, and re-join life and living this side of the Atlantic. The timing of my return to the U.S. coincides with a retail health hurricane of big announcements shaking up the health/care ecosystem. Among these events are Amazon’s plan to acquire One Medical, Apple’s publication of

 

In A Declining Consumer Tech Spending Forecast, Consumer Health Tech Will Grow in 2022: Reading the CTA Tea Leaves

Supply chain challenges, inflation, and plummeting consumer economic sentiment are setting the stage for a decline in consumer electronics revenues for 2022. However, there will be some bright spots of growth for consumer tech spending, for 5G smartphones, smart home applications, gaming, and health technologies, noted in the Consumer Technology Association’s CTA U.S. Consumer Technology One-Year Industry Forecast, 2018-2023.             Underneath the overall industry spend of $503 billion, a 0.2% drop from 2021, CTA expects software, gaming, video and audio streaming spending will grow by 3.5% and hardware to fall by 1.4% this year. With

 

Living La Vida Hybrid, for Work, Shopping, Entertainment and Healthcare – Emerging from the Pandemic

With only 1 in 10 people in the U.S. thinking their lives are the same as they were before the COVID-19 pandemic, about one-half of Americans believe that remote work, virtual community events, and telehealth should continue “once the pandemic ends.” As of mid-May 2022, most people in the U.S. have resumed activities like socializing with friends and neighbors in person, going to restaurants and bars, traveling, meeting with older relatives face-to-face, and returning to exercising in gyms.                     But a return-to-nearly-normal isn’t a universal phenomenon across all people in America:

 

The Higher Cost of Cookouts – Happy, Healthy Independence Day 2022

On this July 4th holiday, Americans aren’t feeling quite so financially independent on Independence Day 2022. The cost of a cookout for your family and friend group of 10 rose over $10 this year, 17% higher than in 2021, based on the American Farm Bureau Federation’s annual assessment of BBQing Economics on the Fourth of July.             This estimate is based on a market-basket menu that includes cheeseburgers, pork chops, chicken breasts, homemade potato salad, strawberries and ice cream. Key factors driving up the cost of an All-American cookout include supply chain disruptions (a hangover

 

The Legacy of COVID-19 Is Shaping Consumers’ Purchases for Health-At-Home

While inflation and financial stress is depressing consumer demand for many purchases the “legacy of COVID-19” is having lost-lasting impacts on how people see their homes — especially as sites for health and wellness.                 GfK highlights the growing interest in wellbeing and device demand in The State of Consumer Technology and Durables 2002 insights from GfK. In 2021, peoples’ spending on technology and durable goods (like home appliances) grew by 15%, with several categories seeing spectacularly high growth rates — most notably entertainment and health, a category in which core wearables purchases

 

Consumers Intend to Invest in Technology — With Budget and Value in Mind

Consumers continued to invest in and use several technologies that supported self-care at home in 2021, with plans to purchase connected health devices, sports and fitness equipment in the next year.                 But these purchases will be made with greater attention to budget and value consumer mindsets firmly focused on (and stressed by) inflation. The 24th Annual Technology Ownership & Market Potential Study from the Consumer Technology Association (CTA) tells us that Americans in 2022 will have to manage challenging economic headwinds, shopping for technology is preparing people for their new normal —

 

The Care Crisis – Robots Won’t Save Us

Among the many lessons we should and must take emerging out of the COVID-19 pandemic, understanding and addressing the caregiver shortage-cum-crisis will be crucial to building back a stronger national economy and financially viable households across the U.S. And if you thought robots, AI and the platforming of health care would solve the shortage of caregivers, forget it.               Get smarter on the caregiver crisis by reading a new report, To Fix the Labor Shortage, Solve the Care Crisis, from BCG. You’ll learn that 9 of 10 new care-sector jobs will be in-person for

 

The Health of Older Americans in 2022 – Risks from the Pandemic, Isolation, and Social Determinants

For millions of older people in America, health and well-being got worse in the wake of the COVID-19 pandemic. Physical, mental and behavioral health took hits, depending on one’s living situation, social determinants of health risks, and even health plan, I write in the Medecision Liberate Health blog.                     In this essay on health disparities and equity for older adults, I weave together new data from, The United Health Foundation’s study on seniors’ health status in America’s Health Rankings for 2022 RAND and CMS research into seniors health disparities among Medicare Advantage

 

Social Determinants of Health Risks Challenge the Promise of Hospital-to-Home

In the wake of the pandemic and growing consumer preferences, the hospital-to-home movement is gaining traction among health systems. Amidst bullish forecasts for the promise of hospital-to-home discharges, the ability for many patients to make this migration would be a difficult bridge to cross.           On the promising front, recent studies reviewed through a meta-analysis published in JAMA found that hospital-to-home programs can be clinically and cost-effective for inpatients discharged from hospital. Earlier this year, McKinsey addressed how “Care at Home” ecosystems can reshape the way health systems — and people — envision patient care. This

 

The Patient as Consumer and Payer – A Focus on Financial Stress and Wellbeing

Year 3 into the COVID-19 pandemic, health citizens are dealing with coronavirus variants in convergence with other challenges in daily life: price inflation, civil and social stress, anxiety and depression, global security concerns, and the safety of their families. Add on top of these significant stressors the need to deal with medical bills, which is another source of stress for millions of patients in America. I appreciated the opportunity to share my perspectives on “The Patient As the Payer: How the Pandemic, Inflation, and Anxiety are Reshaping Consumers” in a webinar hosted by CarePayment on 25 May 2022. In this

 

Food, Cars, and Tech: Here’s How U.S. Consumers Rank Companies’ Reputations – the 2022 Axios-Harris Poll

We’re all about food and cars and our technology, looking at the 2022 Axios Harris Poll 2022 Reputation Rankings published this week.             I’ve curated the logos of the top 30 companies based on the Poll’s survey of 33,096 U.S. adults conducted in March and April 2022. The survey assessed peoples’ awareness of companies that either “excel or falter in society,” according to the study methodology. Here you see the top 30. The COVID-19 pandemic bolstered consumers’ awareness and call-to-action for peoples’ basic needs: food, working-from-home (thus, tech as a determinant of health and wellbeing),

 

Reimagining Health Care Without Walls – Deloitte’s Vision

Delivering health care during the heights of the COVID-19 pandemic proved to both patients and their clinicians that virtual care was not only a viable channel for care, but very often a preferable “place” to collaborate for treatment. Even before the coronavirus pandemic emerged in early 2020, telehealth and the hospital-to-home movement were beginning to become part of a portfolio of delivery modes across the continuum of care. Deloitte spells out the current and future prospects for the Hospital in the future “without” walls in a new report that spells out driving forces, future scenarios, and impacts on a business long

 

Three in Five People 50+ in the US Will Likely Use Telehealth In the Future – An Update from AARP

“Telehealth certainly appears to be here to stay,” the AARP forecasts in An Updated Look at Telehealth Use Among U.S. Adults 50-Plus from AARP.                         Two years after the emergence of the COVID-19 pandemic, one-half of U.S. adults over 50 said they or someone in their family had used telehealth. In early 2022, over half of those over 50 (the AARP core membership base) told the Association they would likely use telehealth in the future. This future expectation varies by race, the implications of which I discuss below in

 

The Demand for Self-Care At-Home Will Grow Post-Pandemic – Insights from IRI

The coronavirus pandemic has re-shaped consumers across many life- and work-flows. When it comes to peoples’ relationship to consumer packaged goods (CPG), the public health crisis has indeed impacted consumers’ purchasing behaviors and definition of “value,” based on IRI’s latest analysis of CPG shifts in 2022 and 2023.           IRI has been tracking COVID-19’s impact on CPG and retail since the emergence of the coronavirus. In this Health Populi post, I’ll discuss the research group’s assessment of CPG shifts of consumer packaged goods through my lens on health/care, everywhere — especially, in this case, the home.

 

Telehealth Update from the AMA – Setting the Context for ATA 2022 [Spoiler Alert: Doctors Want to Keep Using Telehealth]

Four in five U.S. physicians were using telehealth to care for patients at the end of 2021.             Among those doctors who were not providing telehealth by late 2021, just over one half never did so during the COVID-19 pandemic, according to the 2021 Telehealth Survey Report from the AMA. This report provides insightful  context for the upcoming annual ATA Conference for 2022, being held in-person in Boston kicking off May 1st. The meeting will be a strategically important, as the title of the conference asks: “What Now? Creating An Opportunity in a Time of

 

McKinsey’s Six Shifts To Add Life to Years — and One More to Consider

People spend one-half of their lives in “less-than-good health,” we learn early in the paper, Adding years to life and life to years from the McKinsey Health Institute. In this data-rich essay, the McKinsey team at MHI sets out an agenda that could help us add 45 billion extra years of higher-quality life equal to an average of six years per person (depending on your country and population demographics). The first graphic from the report illustrates four dimensions of health and the factors underneath each of them that can bolster or diminish our well-being: personal behaviors (such as sleep and diet),

 

Can a Food-As-Medicine App Extend Chronic Health Management at the Grocery Store?

Foogal, a recipe app designed to support patients’ healthy cooking and eating, launched on 24th March. In its initial version, Foogal addresses several specific diet paradigms: for patients demanding a wellness protocol, an autoimmune protocol, or wanting to address insulin resistance. Foogal got my attention via a tweet @FoogalApp on 25th March. The snippet featured a photo of a delectable Salad Lyonnaise, one of my favorite things to eat, which adds a soft-cooked egg and bacon lardons to the greens for an easy light (and delicious!) meal. Foogal was developed by Todd Knobel, who has worked in law, in plastics,

 

Primary Care in the U.S. – Still a Weak Backbone for the Health of Health Citizens

Compared with health citizens living in other wealthy countries, people living in the U.S. are still among the least likely to have a regular doctor or place to go for care. Thus, millions of Americans continue to lack access to primary care compared with peers in other nations, according to a report from The Commonwealth Fund. The Commonwealth Fund has tracked primary care access for many years, and over time has found the United States to lack the kind of primary care “backbone” that many wealthy nations have — whose health citizens also enjoy much better health outcomes that relate

 

Thinking About Telehealth Through the Lens of Real Estate – Listening to JLL

If you made your living in commercial real estate — and especially, working with hospitals’ and health systems’ office space — would the concept of telehealth be freaking you out right now? If you heed the words of JLL’s 2022 Patient Consumer Survey, you’d chill (at least a bit). The tagline on this paper is, “Convenience and choice drive patient decisions as new digital options take hold.” I was particularly keen to dig into this study based on its sponsoring organization: JLL is a real estate services company serving over a dozen vertical markets — including health care, life sciences,

 

“Talk to me, Teladoc”

Voice technology has become a mainstream household Internet of Things thing for consumers, used to streamline and ease peoples’ daily tasks to hear about the weather, listen to favorite tunes, or seek information. At the same time, the pandemic fostered growing experience with and appreciation for virtual care platforms and on-ramps to health care when needed. Patients have come to accept telehealth in their health care workflows when they value virtual care’s virtues: convenience, access, availability among other features. A leading provider of virtual care is Teladoc, whose most recent explanation of corporate strategy is shown in the first graphic

 

Doximity Study Finds Telehealth Is Health for Every Day Care

There’s more evidence that doctors and patients, both, want to use telehealth after the COVID-19 pandemic fades. Doximity’s second report on telemedicine explores both physicians’ and patients’ views on virtual care, finding most doctors and health consumers on the same page of virtual care adoption. For the physicians’ profile, Doximity examined 180,000 doctors’ who billed Medicare for telemedicine claims between January 2020 and June 2021. Telemedicine use did not vary much across physician age groups. Doctors in specialties that manage chronic illnesses were more likely to use telehealth: endocrinology (think: diabetes), gastroenterology, rheumatology, urology, nephrology, cardiology, ENT, neurology, allergy, and

 

How Virtual Care Will Play Out in 2022 – a Look Post-CES and JPM

A new study from CIGNA and its subsidiary MDLive touts the cost-effectiveness of telehealth to improve health outcomes, reducing the need for unnecessary lab work, reducing duplication of care, and connecting patients with  high-performing providers. It is expected that one in three patient visits will be virtual, CIGNA quotes from an Accenture forecast. As more consumers used telehealth channels during the early phase of the COVID-19 pandemic, patients experienced virtual care. For many people, these visits matched or exceeded expectations compared with in-person encounters with clinicians, as well as satisfying on convenience and access values. How will virtual care play

 

From Better for Me to Better for “We” — NielsenIQ’s New Consumer Hierarchy of Health

People around the world have made health a “proactive priority,” most important to live a longer, healthier life, to avoid preventable diseases, to protect against disease, and to look and feel healthier, according to NielsenIQ’s latest health and wellness report. As the triangle here illustrates, NielsenIQ has turned Maslow’s Hierarchy of Needs upside down, shifting protective and physical needs to the top rung and altruistic — the “me-to-we” ethos — at the base. Note the translations of these needs, on the ride, into the “care” flows — moving from urgent care down to self-care, preventive care, innovative care, and selfless

 

Nurses Continue to Rule in Honesty and Ethics in U.S. Professions – Healthcare Professions Still Top Gallup’s Annual Poll

Three health care professions rank in the top four of the most honest and ethical rankings in Gallup’s annual poll on honesty and ethics in professions. And nurses are at the top of the list for the 20th year in a row. Grade-school teachers ranked third place between physicians and pharmacists, shown in the big chart of job types from most ethical to least. Perennially, the bottom-ranked posts are a mix of politicians (Members of Congress and lobbyists, state office holders), car salespeople, and the Mad Men and Women of advertising. Media professionals in TV and newspapers also polled relatively

 

Mental Health at CES 2022 – The Consumer’s Context for Wellbeing in the New Year

As we enter COVID-19’s “junior year,” one unifying experience shared by most humans are feelings of pandemic fatigue: anxiety, grief, burnout, which together diminish our mental health. There are many signposts pointing to the various flavors of mental and behavioral health challenges, from younger peoples’ greater risk of depression and suicide ideation to increased deaths of despair due to overdose among middle-aged people. And about one-in-three Americans has made a 2022 New Year’s resolution involving some aspect of mental health, the American Psychiatric Association noted approaching the 2021 winter holiday season. Underneath this overall statistic are important differences across various

 

Health Care Planning for 2022 – Start with a Pandemic, Then Pivot to Health and Happiness

One of my favorite Dr. Seuss characters is the narrator featured in the book, I Had Trouble In Getting to Solla-Sollew. I frequently use this book when conducting futures and scenario planning sessions with clients in health/care. “The story opens with our happy-go-lucky narrator taking  a stroll through the Valley of Vung where nothing went wrong,” the Seussblog explains. Then one day, our hero (shown here on the right side of the picture from the book) is not paying attention to where he is walking….thus admitting, “And I learned there are troubles of more than one kind, some come from

 

Why #CES2022 Will Be Keynoted By A Health Care Innovator for the First Time

In October 2021, the Consumer Technology Association (CTA) announced that Robert Ford, CEO and President of Abbott, would give a keynote speech at CES 2022, the world’s largest annual convention of the technology industry. “This marks the first time in CES history that a healthcare company will take the mainstage for a keynote at the show,” CTA’s press release stated. I covered this announcement in the Health Populi blog at the time, and today want to double-down on the significance of Ford’s leading presence at #CES2022. When announced, the news was a signal that health care and the larger tech-enabled

 

The 2022 Health Populi TrendCast for Consumers and Health Citizens

I cannot recall a season when so many health consumer studies have been launched into my email inbox. While I have believed consumers’ health engagement has been The New Black for the bulk of my career span, the current Zeitgeist for health care consumerism reflects that futurist mantra: “”We tend to overestimate the effect of a technology in the short run and underestimate the effect in the long run,” coined by Roy Amara, past president of Institute for the Future. That well-used and timely observation is known as Amara’s Law. This feels especially apt right “now” as we enter 2022,

 

Best Buy Buys Current Health As Our Homes Morph Into Health Spaces

Best Buy continues to grow its health/care market footprint and service portfolio through remote health monitoring, first announced in the press release, Best Buy to acquire Current Health to help make home the center of health. The financial deal was disclosed yesterday at £300 million, about $400 million US dollars (FYI, Current Health is based in Scotland, thus value given in pounds sterling, with a particularly strong US $ exchange right now at 1.34). Remote monitoring has been part of Best Buy Health’s vision from the time the company explained its big audacious goals for the health ecosystem in 2018