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The Withings scale – building block for the self-powered home-health hub

In the “House & Home” section of last weekend’s Financial Times, an article titled ‘Domestic Science’ talked about internet-operated vacuum cleaners that feed pets, refrigerators that track emptying cartons of milk, and the $10 Savant TruControl iPad app that helps control home systems’ remotely (tied to a $6,000 home-based system). The article also touched on the Withings WiFi body scale. The Withings scale communicates wirelessly to a computer or mobile phone, transferring and automatically recording the user’s weight, BMI, body fat percentage and other parameters to a secure, password-protected online system. The user can choose to tweet their weight via Twitter if they choose

 

Women, Chief Household Officers, Like to Manage Health Via Smartphones

“The tipping point for smartphones is now,” claims BabyCenter, the mom-focused internet portal. Mothers are 18% more likely to have a smartphone than the average person, according to the 2011 Mobile Mom Report, a survey from BabyCenter. Why do moms like smartphones? According to BabyCenter, the smartphone is a mom’s “helping hand.” Nearly 1 in 2 say the smartphone helps them decrease stress, and 1 in 4 say it gives them a sense of calm. So is the smartphone in itself a health-promoting device? For readers of Health Populi, the answer is “yes” based on this poll. In the past

 

Increasing smartphone uptake will drive higher use of mHealth apps globally

Adoption of mobile health (mHealth) apps will increase by 23% as a compound annual growth rate. according to a forecast from Arthur D. Little (ADL), featured in their report published in April 2011, Capturing Value in the mHealth Oasis. What is this mHealth Oasis? ADL notes that mobile network operators (MNOs — mobile phone companies) see gold in them thar’ health hills given unsustainable health economies the world over. However, ADL rightly points out that mobile health is just about as easy to conquer as any other aspect of health technology, full of minefields. ADL lays out the success factors for MNOs who want to engage

 

Telemonitoring for health must be patient-centered and participatory

In December 2010, an article describing a telehealth remote monitoring program for heart failure patients concluded that telemonitoring did not improve patient outcomes. The paper, Telemonitoring in Patients with Heart Failure, written by Sarwat I. Chaudhry, M.D, and nine other authors, analyzed 1,653 CHF patients, 826 of whom participated in a remote health intervention: a telephone-based interactive voice-response system that patients dialed into on a daily basis to report symptoms and weight; this was designed to occur every day over six months.  These data were then reviewed by patients’ clinicians who could contact patients when data pointed to the clinical need to adjust patients’ medications and other parameters.

 

What the US health system can learn from mHealth expertise in emerging countries

There’s cameraphone hacking that morphs the phone into a blood test device. Embrace Labs in India builds an incubator for $25. Micro- mobile payments are financing health care on the ground in emerging economies.   At SXSW in Austin, TX, on March 12, 2011, a globally experienced quartet of panelists shared their observations of working with highly constrained budgets in developing countries during the session, Mobile Health in Africa: What Can We Learn? The answer is: plenty. Doug Naegele of Infield Health moderated the panel, which included Patricia Mechael of the Center for Global Health and Economic Development at the Earth Institute, part of Columbia University; Josh

 

Health: is there really an app for that? A preview of our SXSW Health Panel

As we are in the midst of the Hype Cycle for mHealth, the answer to the question, Health – is there really an app for that? has a loaded answer. This will be evident during the panel on which I’m participating on Sunday 3/13/11, the first full day of health hosted as part of the legendary South by Southwest conference. I am absolutely gob-smacked thrilled to be sharing the stage with John DeSouza, President and CEO of MedHelp; BJ Fogg of the Stanford Persuasive Technology Lab; and, Margie Morris, clinical psychologist and senior researcher at Intel Labs. We’ll be shepherded by Gigi Peterkin of Edelman, who

 

The Connected Patient: some forces converging in the market, but barriers remain

Remote health monitoring, which enables people to track health and daily living metrics when they are in one place and communicate those measures to another node via some communications platform, is not a new concept. Telehealth, telemedicine, consumer-facing health electronics like USB-ported blood pressure monitors, and some mobile apps can all fall under the broad umbrella of remote health monitoring. There are strong market forces converging to enable health citizens to connect to their providers, institutions, payors, health coaches, caregivers, and each other. Still, a balanced look under the remote health monitoring hood reminds us that old saw taught to me by colleagues

 

Success factor for mobile health: mash up the development team

With mobile health (“mhealth,” for short) at the top of the Gartner Hype Cycle, and the annual HIMSS meeting gearing up for next week’s countless announcements about mHealth solutions for health providers and patients, how can someone get a true read on the intersection of mobile and health? What’s practical, what’s real, and where are ‘we’ in mobile health in February 2011? If you can’t be in the room with me on the morning of Thursday 17 February 2011 in the small group meeting at unNiched in New York City, let me share with you one lesson learned just last week at the

 

Meeker & Murphy on Mobile – through the lens of health

We technology market data junkies look to several thought leaders throughout the year for updates on their forecasts: one of these, for me, is Mary Meeker. Now with KPCB (who some of you know as Kleiner Perkins Caulfield & Myers, the Silicon Valley venture capital company), Meeker has surveyed the morphing field of mobile and finalized her snapshot in Top Mobile Internet Trends, along with her colleague Matt Murphy.  Meeker’s Top 10 (drum roll, please) are that: 1. Mobile platforms have reached c4itical mass 2. Mobile is global 3. Social networking is accelerating growth of mobile 4. Time shifting is driving mobile use

 

The mobile health opportunity is connected health

February is American Heart Month. The month also features Eating Disorders Awareness Week, Duchenne Muscular Dystrophy Awareness, and National Condom Week. It also feels like mobile health month. I’ll be speaking three times this month at meetings featuring mobile health themes, in very different venues. On February 8, the Health|Tech|Food event will be held at the Paley Center for Media in New York City as part of Social Media Week. I’ll set the stage at the meeting for mobile health, sharing my perspective on the role of social media and mobile health, and how together these can combine to address health

 

The home health hub is digital, mobile and personal

Bet on it, live from Las Vegas at this week’s Consumer Electronics Show (CES): the new home health hub is digital, mobile and personal. More consumers are morphing TV and video watching from the “set” to the computer and mobile platforms, and DIYing more activities of daily living. Health (for both wellness and sickness care) is transforming in this process. This transformation is enabled through consumers’ adoption of technologies that they’re using in their daily lives for entertainment, household management, and communications. Broadband and wireless provide the infrastructure for health care to move beyond the doctor’s office and the hospital, so engaged patients who choose to do

 

New year, new you, new health apps

As health citizens the world over vow to lose N zillion pounds in this first week of 2011, they’ll go beyond buying into Weight Watchers’ tempting offer to join “for free” (not really, folks), purchasing Home Shopping Network’s “Today’s Special” Earth brand Exer-Trainer sneaker, and getting motivated by Jillian Michaels gut-busting workouts on The Biggest Loser (her last season, by the way). People wanting to lose weight will adopt mobile health apps in record numbers in 2011. This category of mHealth apps is among the largest and most downloaded apps available. By the fourth quarter of 2011, most phones on the street

 

What health care IT holds for 2011: politics vs. market realities

The one issue in health politics that’s got bipartisan support is health care IT. While Republicans in the House may try to pick away parts of the Affordable Care Act, the HITECH Act — part of the 2009 stimulus package formally known as the American Recovery and Reinvestment Act — will stay intact, according to most industry analysts (including me). However, political agreement doesn’t equal market adoption. So forecasting what 2011 will mean for health information technology requires some deeper analysis of additional issues. For today’s Health Populi, take a look at my annual health IT forecast in California HealthCare Foundation‘s

 

When with the “Future of Health” happen?

It’s year-end, so the forecasts abound whether we’re talking about trends in technologies, products and services. Gartner says cloud and mobile computing are hot, but managing customer expectations will require heavy lifting  On the food front, Epicurious predicts that food halls will be all the rage (think Harrods in London or Takashimaya in Tokyo), Korean cuisine in demand, and sweet potatoes crowned the vegetable of 2011. For colors, Pantone is Queen and they see that honeysuckle (a salmon-pink) is the new black. In health technology, there’s no better list to read than CSC’s The Future of Healthcare: It’s Health, Then Care, which offers up top 10 technologies

 

Dis-connected health – interest in remote health monitoring falls with age

The majority of Americans generally like the idea of remote home monitoring for health. 3 in 5 adults (62%) across all age groups say communication with doctors via home monitoring devices would improve their health. However, only 35% of people age 65 and over are interested in home health monitoring. Interest in remote home health monitoring decreases with age. The disconnect is that 90% of Americans age 65 and older have at least one chronic health condition, according to the Centers for Disease Control. Practice Fusion commissioned a survey from GfK Roper in November 2010 through the GfK Omnibus survey among 1,008 adults

 

Another bullish forecast for mobile health

In the wake of last week’s mHealth Summit in Washington, DC, there’s yet another bullish forecast on mobile health to consider. The Promise of Mobile Health asks the tagline question: “Bigger than DTC?” Euro RSCG’s Life 4D group, published the paper in November 2010. Survey data in the report followed up its October 2009 digital health survey in September 2010 among 502 American adults. Euro RSCG rightly points out that consumers’ health needs are 24×7: “they take their healthcare needs with them.” The firm believes that the biggest barrier to wider consumer adoption of mobile health is the low penetration of “suitable mobile devices among consumers.” The report’s survey

 

Broadband: part of the prescription for people with disabilities

6 in 10 U.S. households connected to the Internet via broadband in 2009, rising from 9% in 2001. In the U.S., the gap in the adoption of broadband between lower-income households and higher-income people is 33% — 61% of people with $25,000 to $50,000 household income connect to the Internet at home via broadband; that proportion is 94% for households with over $100,000 a year. Adoption gaps in broadband persist in the U.S. based on income, urban/rural location, race, education, and level of disability. Differences in socio-economic and geographic characteristics explain much of the broadband adoption gap associated with disability

 

iPhone health apps fast-growing – but chronic care and med adherence still small segments

“If more than 5 billion people in the world have access to mobile phones (not TVs or PCs), then content delivered to or accessed from mobile phones is the best mass media pick for sharing health information,” asserts a report released in November 2010 from MobiHealthNews, The Fastest Growing and Most Successful Health & Medical Apps. Overall, health and medical apps grew by 66%. However, growth rates by categories vary: medication adherence, still a small category, was the single fastest-growing category of iPhone health apps between February and August 2010 growing by 131%, followed by three areas with similarly high growth rates

 

Technology is pointless without people – especially in health

Technology without people is pointless, Sara Redin of J. Boye told an audience today at the J. Boye 2010 conference in Aarhus today. I am in the land of LEGO, Denmark, attending the J. Boye 2010 conference. This meeting focuses on the online world – social media, web design, emerging technologies, the internet, and digital strategy. I’m taking part in the online health track, kicking off with a talk on participatory health. Redin told a story that resonated with me on several levels, personal and professional.  She recently took her son shopping for his birthday gift, and they made their way to

 

The hot trigger of Rx price at the point-of-prescribing

Medical drug benefits meet doctors and their patients via mobile platforms: that’s the prescription for a retail health care experience with the consumer’s checkbook in mind, brought to you by Walgreens pharmacy and Epocrates, the #1 most widely-used mobile drug information source among U.S. physicians. In this offering, Walgreens will channel its discount formulary information through Epocrates’s mobile application. About 300,000 U.S. physicians use the Epocrates drug database for prescription information. These users will be able to use Epocrates to check a Walgreen PSC member’s formulary profile against the prescription drugs the doctor is considering. At that point-of-prescription, the doctor can have a conversation with

 

The new medical home is….at home

With peoples’ adoption of mobile phones, broadband, and apps for which they pay out-of-pocket, the new person-centered medical home is…the home. Policy wonks can wax lyrically and econometrically spin models about how to bend the health cost curve. But patients are the most under-utilized resource in the U.S. health system, as Dr. Charles Safran testified to Congress in 2004. In 2010, patients are getting more engaged as they DIY more at-home: photograph development, travel planning, stock trades, and home improvement. So health care comes home. A column written by Dr. Steven Landers of the Cleveland Clinic, featured in the October 20th 2010 issue of

 

Mobile health search is on the rise – but not yet at the tipping point

The oracle (and I use the word here in the classic sense) of health internet statistics, Susannah Fox (@susannahfox on Twitter), along with the Pew Internet & American Life Project and the California HealthCare Foundation, find that 17% of mobile phone users look up health information online — and nearly 1 in 3 young adults 18-29 do so, while between 5-6% of people 50 and seek health information via mobile. The Mobile Health 2010 report tells the story. Beneath these macro statistics are the ones shown in the chart: people who have used cell phones to look up health information, which is a larger base

 

Talk to me healthy, baby – Health 2.0 gets personal

Sex, drugs, rock and roll, Victoria’s secret bras manufactured with formaldehyde, motivating kids to move about more, and texting potential sex partners your latest STD test results: the 2010 Health 2.0 Conference in San Francisco was more about real, whole health and the person-patient than about cool new tech. Furthermore, the Health 2.0 Conference turned a lot of preconceptions on their head on October 7 and 8, 2010, in a standing-room–only ballroom at the Hilton Union Square. Who could have predicted that government employees would light the room up with high energy and innovative thinking more than a panel of illustrious

 

ePatients: a connected, collaborative, creating community

The ePatient Connections (ePC) conference convened this week in the City of Brotherly Love, my town, Philadelphia. And indeed, the eHealth love did flow between health citizens and organizations that seek to serve them: technology developers and health providers, alike. My flying fingers recorded nearly fifty pages of notes, and these don’t even include two tracks’ worth of presentations — social networks in health and health games — because I was the emcee for mobile health track. However, this gave me the opportunity to get to know the 11 mHealth presenters and their organizations up-close-and-personal and to brainstorm with track attendees

 

Healthcare unwired: nearly half of US consumers are willing to pay

40% of U.S. consumers are willing to pay for remote health monitoring devices and services that would send their medical data to doctors, according to PricewaterhouseCoopers’ Healthcare Unwired (PwC). 51% of consumers would not buy mobile health technology. The uses of mobile health most attractive to consumers are monitoring fitness and welling (cited by 20% of consumers), physician monitoring of health conditions (for 18% of people), and monitoring a previous condition (for 11%). 88% of physicians would like to see patients monitoring various parameters at home, their highest priorities being weight (65%), blood sugar (61%), vital signs like blood pressure (57%),

 

So many health apps: is this a Field of Dreams?

“If you build it, he will come,” Shoeless Joe whispers to Ray in the baseball class movie, Field of Dreams. Ray then takes a leap of faith, building a baseball field on top of his corn fields there in the middle of Iowa, and miracles happen. Will it take a miracle for people to adopt health apps? A panel, now in the midst of PanelPicking as one of many Interactive sessions for South-by-Southwest 2011 (SXSW), will respond to that question. The panel is called, Health: Is There Really an App for That? Voting ends midnight CDT on Friday, August 27,

 

Addressing the primary care shortage: the importance of community health centers, coupled with mobile health technology

The Affordable Care Act (ACA), aka health reform, will move 32+ million Americans to the insured population, and looks to the primary care ‘front-end’ of health care delivery to take in these newly-covered patients. Today’s USA Today reports on the primary care shortage in America. How to reconcile the influx of new patients in the U.S. health system with the deficit of primary care providers? First, the Community Health Center is one part of the solution to the primary care supply challenge. Furthermore, CHCs are integrated into ACA, seen as a key component for redesigning American health care delivery to improve quality, lower

 

Gaming, Mars & Venus – Implications for Health Games

Call them “kinder, gentler,” gamers, according to ComScore: women like gaming as much as men do, but the kinds of games they like are different from their male peers. I wrote about ComScore‘s report, Women on the Web: How Women Are Shaping the Internet, on July 30 2010. The post was titled, Women Are the Digital Mainstream, Especially in Health. The report includes detailed survey data on women’s use of games. The chart here illustrates the Mars vs. Venus differences in tastes for online games: men prefer action, adventure and sports, along with education. Women like online puzzles, card games, trivia,

 

Mobile health and the FDA: what WellDoc’s approval means for mHealth

WellDoc received approval from the Food & Drug Administration (FDA) on August 2 2010 to market the company’s DiabetesManager system. This signals the regulator’s openness to mobile health solutions — a market moment that may usher in the new-and-improved era of personal health management. DiabetesManager uses the mobile phone as a platform for patients with Type 2 diabetes to gather, store and communicate personal health data such as blood glucose measurements; these data then feed into WellDoc’s algorithms that communicate personalized health coaching support back to patients in real-time. This process creates a closed-loop system that helps bolster patients’ decisions and behaviors throughout the day. Health

 

Partnering up for health @ home – the GE-Intel link-up

A decade ago, I was engaged by a consumer health company to lead a scenario planning exercise on the future of the health consumer. We developed four scenarios, one of which was called something like “MicrosoftMerckGEGenMills.” In that futureworld, several Big Organizations would come together to serve consumers in caring for themselves outside of traditional care settings, like hospitals, doctors’ offices, and nursing homes. The beauty of scenario planning when done well is that, if you’ve done it for a long time, you sometimes get one right. Witness the New Deal between GE and Intel, partnering up to develop solutions

 

Women are the digital mainstream – especially in health

Social networking is key to women’s experience with the Internet, according to comScore’s report, Women on the Web: How Women are Shaping the Internet. Women spend 39% more time on social networks online than men do. comScore studied the “Mars versus Venus” differences between men and women online, discovering that gender stereotypes only go so far. The chart shows the differences between women and men and their e-retail relationships. In stereotypical “men” categories of computer hardware and software, and sports/outdoor, for example, men and women aren’t all that different — only a couple of percentage points difference at most for these categories. Health has

 

People use the cloud for photos and e-mail, not health information

People trust the Internet “cloud” to manage many parts of their personal information, especially photos, e-mail correspondence, contacts, and videos. But personal health and financial information? Not so much. The chart illustrates that only 1 in 5 global citizens use the cloud to manage personal health information. KPMG‘s report, Consumers & Convergence IV,  highlights peoples’ feelings about privacy and security of their personal information, from vacation pictures to 401(k) statements. The verdict: most people trust of the cloud to store and share most kinds of their information except for their medical and financial information. Two-thirds of people globally use cloud computing applications,

 

Phonecare works – remote health via phones for people with cancer

People with cancer can successfully manage their pain and depression through telephone contact with health providers and home monitoring, demonstrated by a clinical trial conducted among 405 patients in Indiana. The randomized trial findings are published in the July 14, 2010, issue of JAMA in, Effect of Telecare Management on Pain and Depression in Patients With Cancer. In the study, the Indiana Cancer Pain and Depression (INCPAD) trial assessed patients with pain, depression, and both depression and pain. Pain and depression are the most common physical and psychological symptoms in cancer patients, according to an AHRQ Evidence Report/Technology Assessment. These symptoms go largely untreated

 

Doctors and smartphones: implications for the mobile EHR

6 in 10 doctors in the U.S. have a smartphone, and most of them use the devices for email and accessing the mobile Internet. These findings come from a survey conducted among members in The Physicians Consulting Network. “Smartphones are quickly becoming a way of life for medical professionals,” PCN observes. PCN explored physicians’ views on various digital technologies, especially concerning digital health information which is top-of-mind for providers given the window of opportunity to exploit ARRA HITECH incentives for adopting electronic health records (EHRs). This survey found that 50% of PCPs and 52% of specialists keep patient records in an

 

Our Technology, Ourselves

 

Health engagement is a trek, not an end-point

 

Websites first, then doctors, support peoples' health care decisions

1 in 2 global health citizens looks first to the Internet for advice to make health decisions; then, they look to doctors. This virtual tie for ‘first place’ in health information that supports health decision making is the New Second Opinion for at least one-half of the population, according to data gleaned through PricewaterhouseCoopers‘s Health Research Institute’s Global Consumer Survey. Traditional media, including print (newspapers and magazines) and broadcast (TV, radio) are go-to health information sources for about 1 in 4 health consumers. Social networking websites were found to be useful health information decision-support sources by 17% (say, nearly 1 in 5 people). Health

 

The self-evident market for mobile health

By Jane Sarasohn-Kahn on 2 March 2010 in Mobile health, Uncategorized

Two-thirds of physicians own smartphones, Dan Hesse, CEO of Sprint, told the standing-room-only crowd at HIMSS as he kicked off the first keynote session of the 2010 annual meeting. With the emergence of the 4G network in 2010, we’ve got the infrastructure for delivering remote care with the kind of image quality even the most eagle-eyed radiologist will require, according to this telecomms CEO.Other parts of the world that spend a much lower percentage of GDP on health care have leapfrogged the U.S. in mobile health. Globally, there are more mobile phones adopted than PCs, TVs, and cars combined. Mobile

 

Intent, the new demographic: what the mobile web means for health

By Jane Sarasohn-Kahn on 16 February 2010 in Health Consumers, Health engagement, Mobile health

“‘Intent’ is the new demographic,” say the folks at Ruder Finn, the PR agency. What are people trying to achieve every moment of the digital day? According to the firm’s Mobile Internet Index, people are spending 2.7 hours a day on the mobile Internet. The Index survey studies what reasons people have for using their mobile phones. This isn’t about deep-dive education; instead, the mobile web is for connecting, quick transactions, life in-the-moment. Immediacy is the currency of the mobile web. The illustration shows Ruder Finn’s first iteration of the Intent Index, which analyzed peoples’ use of the Internet, broadly

 

Being Digital Doesn’t Always Mean You’re Young, Demographically Speaking

Being younger demographically doesn’t mean you’re younger, digitally-speaking. Your Real Age isn’t your Digital Age, according to Wells Fargo‘s survey into Americans’ use of advanced tools for daily tasks. The categories of peoples’ digital maturity include: – Digital teens, who are people who are online but don’t use all tools at a ‘high level’ – Digital novices are those people who manage basic tasks online but aren’t yet connecting with others online or managing more complex tasks – Digital adults have the highest digital age, as demonstrated by their using online tools for daily tasks, interacting with others online, and

 

Health is contagious: the nature of connected-ness

The book Connected was recommended by my colleague, intellectual beacon and friend, Susannah Fox of the Pew Internet & American Life Project. In the midst of late nights analyzing health reform scenarios and medical microeconomics, I’ve made the time to read this book in its entirety. It’s been a worthwhile investment. Previously, the authors of Connected, Nicholas Christakis and James Fowler, found evidence on connectedness in health in the areas of obesity, smoking cessation, binge drinking, and other lifestyle behaviors that directly impact good or bad health.  This week, another team of innovative thinkers led by John Caccioppo from the

 

Americans like mobile health, especially for exams, wellness, and monitoring

If mobile medical services were available to Americans today, 40% would use the service in addition to seeing their doctors.23% of people would replace the doctor with mobile medical services. 1 in 3 people wouldn’t use the service at all. Welcome to the era of “m”-everything — mobile-everything, 24×7. And health is a natural partner for “m.” These stats come from a survey released by CTIA-The Wireless Association, in conjunction with The Harris Poll. The poll was conducted among American adults in September 2009. The 23% of health citizens who would use mobile health services instead of going to the

 

Participatory Health – the new Woodstock

By Jane Sarasohn-Kahn on 9 September 2009 in Health Economics, Health engagement, medical home, Mobile health

While Congressfolk and political pundits await the President’s speech tonight about why and how to reform the health system, patients on-the-street and in-their-homes are getting on with their daily lives dealing with chronic diseases. In the U.S., 75% of health care costs annually go to ‘manage’ chronic conditions. That’s about $1.7 billion of the $2.2 billion spent on health care in 2007. Not waiting for a government agency or health plan to provide a recipe for self-care, a cadre of highly engaged health citizens have taken care into their hands and minds. “Participatory health,” David Lester of Theranos told me,

 

Anytime, anywhere health: 2 new reports from CHCF

A very smart doctor told me, “there’s been a realization that the exam room is wherever the patient is.”   That simple, elegant and insightful remark was offered by Dr. Jay Sanders, one of the godfathers of telehealth. I quote him here from my report published this week by the California Health Care Foundation. It’s called Right Here Right Now: Ten Telehealth Pioneers Make It Work.   This report is coupled with another by Forrester, Delivering Care Anytime, Anywhere: Telehealth Alters the Medical Ecosystem. My colleagues at Forrester, Carlton Doty and Katie Thompson, have assembled a very current look into

 

The Future of Telehealth, according to Philips

While fiscal, billing and back office technologies universally proliferate home care, only 17% of agencies use some type of telehealth systems. However, 32% of agencies with over $6mm in annual revenue provide telehealth services. Thus, size matters when it comes to home health adopting telehealth technologies. These are just a couple of many important benchmarks published in the National Study on the Future of Technology and Telehealth in Home Care. Billed as the largest telehealth study in the history of home care, Philips unveiled this report in conjunction with the 13th annual American Telemedicine Association conference in Seattle. Philips partnered

 

Health, the new green: Toyota’s RiN

While health has blurred into a score of consumer product categories, here’s the latest crossover from Toyota: the first car to engineer health and wellness into its design, recently unveiled at the 2007 Tokyo Auto Show. The Toyota RiN is a concept car based on comfort and what Toyota’s PR calls, “serene, healthy living.” The RiN was one of 21 cars Toyota showed under the theme, “Harmonious Drive — a New Tomorrow for People and the Planet.” This isn’t high performance; it’s high-minded health by way of Dr. Weil, wrapped up in a golf cart-cum-Popemobile. Toyota’s press says the car’s