The Rough Guide to Health/Care Consumers in 2025: The 2025 Health Populi TrendCast
At this year-end time each year, my gift to Health Populi readers is an annual “TrendCast,” weaving together key data and stories at the convergence of people, health care, and technology with a look into the next 1-3 years. If you don’t know my work and “me,” my lens is through health economics broadly defined: I use a slash mark between “health” and “care” because of this orientation, which goes well beyond traditional measurement of how health care spending is included in a nation’s gross domestic product (GDP); I consider health across the many dimensions important to people, addressing physical,
Health-Tech at the Holidays: 2024 Consumer Health-Tech Trends Under the Tree
One in two U.S. adults plans to purchase at least one health and wellness digital health technology product to gift during the winter 2024 holiday season, according to the 2024 Consumer Technology Holiday Purchase Patterns study served up by CTA, the Consumer Technology Association — aka the annual host of CES. Specifically, 41% of givers are looking to buy a dedicated health monitoring device, and 31% a product covering connected sports or fitness. For this annual study, CTA conducted an online survey among 1,205 U.S. adults 18 and over in August-September 2024 to gauge
Doctors’ Recommendations Are Top Motivators for Consumers Who Buy Digital Health Devices: Trust and Health
Most consumers using digital health devices felt more trust in the technology when coupled with doctors’ office reviews — another lens on the importance of trust-equity between patients and physicians. This insight came out of a report on How Consumers Purchase, Use and Trust Medical Devices based on market research sponsored by Propel Software. For the study, Propel Software engaged Talker Research to conduct a survey among 2,000 U.S. adults in October 2024 to gauge peoples’ views on digital health tools, buying trends, and trust. Start with the rate of 1 in 4 Americans’ experience
Closing the Chasm Between Patients and Clinicians With Digital Health Tools – Some Health Consumer Context for #HLTHUSA
As the annual HLTH conference convenes this week in Las Vegas, numerous reports have been published to coincide with the meeting updating various aspects of technology, health care, providers and patients. In this post, I’m weaving together several of the papers that speak to the intersection of health care, consumers, and technology – the sweet spot here on Health Populi. I hope to provide attendees of HLTH 2024 along with my readers who aren’t in Vegas useful context for assessing the new ideas and business model announcements as well as a practical summary for those of you in planning mode for
Growing Investments in Digital Health Are Driven by Consumer Demand, Clinical Outcomes, and Cost-Savings
The marketing for purchasing digital health technologies is expecting to grow, driven by increased consumer demands for tech-based solutions, improved outcomes enabled through the innovations, and cost savings derived from deploying the technologies. That’s the top-line finding in the 2024 State of Digital Health Purchasing from the Peterson Health Technology Institute (PHTI). PHTI surveyed 322 digital health decision makers working in employers, health plans, and health systems, fielding the study in July and August 2024. 3 in 4 purchasers grew spending on digital health technologies in the past two years,
Best Buy Health’s Latest Insights into Technology and Care at Home
In the U.S., aging in and staying at home is a priority for most people over the age of 45 — and for nearly one-half of younger people between 18 and 44 — we learn in Best Buy Health’s Research Brief discussing the company’s survey of 1,000 U.S. consumers. Best Buy Health, the health-focused operation which is part of the electronics retailer Best Buy, worked with Sage Growth Partners to assess 1,000 U.S. consumers, 18 years and over, on their perspectives on health care, technology, aging in place, and caregiving. The research was fielded
Older Americans Mostly Receptive to Apps for Health, but Chronically Ill People Could Use a Nudge (and a Payer)
AARP found that 7 in 10 people ages 50+ are “app-receptive” for health and wellness apps in Unlocking Health and Wellness Apps: Experiences of Adults Age 50-Plus, a summary of research conducted with U.S. consumers 50 and over from AARP. The methodology for this study included only older consumers who were comfortable in downloading apps to smartphones or tablets, and were willing to do so — whom AARP considered the target audience for this research. In addition, the respondents surveyed were also at least interested in trying apps designed for health and wellness, thus dubbed “health
Will the Apple Watch, Samsung Galaxy or Oura Rings Become “Intelligent Guardians” For Health?
One of the few bright spots in consumer technology spending in the past couple of years of the U.S. economic “vibecession” has been the category of smartwatches. The Wall Street Journal recently talked, specifically, about the growing role of the Apple Watch for health care, gaining traction as a part of cardiologists’ and other physicians’ testing for and adoption of the wearable tech device for patients who are managing medical conditions. Data from CTA, the Consumer Technology Association, has been tracking such spending which I’ve often discussed here in Health Populi
How to Get Better Care to More People? Address Burnout, Bridge Insights with AI, Embed Sustainability – the Philips Future Health Index 2024
Health care access is a challenge in rural and urban areas, cities and suburbs, and across more demographic groups than you might realize, as we see wait times grow for appointments, primary care shortages, and delays in screening plaguing health systems around the world. In the Future Health Index 2024, Philips’ latest annual report presents a profile of the state of health care focused on how to provide better care for more people. For the report, Philips surveyed a total of 2,800 healthcare leaders consisting of 200 respondents in 14 countries: Australia, Brazil, China,
Leveraging Trust, Showing Humility: How Health Care Organizations Can Serve Consumers – A New Read from McKinsey
Three trends underpin health consumers’ evolving demands for service: spending more but getting less satisfaction and innovation; trusting health care with data but underwhelmed by the use of that personal information; and, growing “shopping” behavior seeking quality, availability, proximity, cost, and options across channels for health care. That’s the current read from McKinsey & Company’s team noting that Consumers rule: Driving healthcare growth with a consumer-led strategy. In this health consumer update, McKinsey spoke with three consumer marketing experts from other industries to learn best practices on how best to “be there”
Healthcare 2030: Are We Consumers, CEOs, Health Citizens, or Castaways? 4 Scenarios On the Future of Health Care and Who We Are – Part 1
In the past few years, what event or innovation has had the metaphorical impact of hitting you upside the head and disrupted your best-laid plans in health care? A few such forces for me have been the COVID-19 pandemic, the emergence of Chat-GPT, and Russia’s invasion of Ukraine. That’s just three, and to be sure, there are several others that have compelled me to shift my mind-set about what I thought I knew-I-knew for my work with organizations spanning the health care ecosystem. I’m a long-time practitioner of scenario planning, thanks to the early education at the side of Ian
A Springtime Re-Set for Self-Care, From Fitness to Cozy Cardio: Peloton’s Latest Consumer Research
How many people do you know that don’t know their cholesterol or their BMI, their net worth or IQ, their credit score, astrological sign, or ancestry pie-chart? Chances are fewer and fewer as most people have gained access to medical records and lab test results on patient portals, calorie burns on smartwatches, credit scores via monthly credit card payments online, and completing spit tests from that popularly gifted Ancestry DNA test kits received during the holiday season. Meet “The Guy Who Didn’t Know His Cholesterol” conceived by Roz Chast,
Hospital at Home: Prospects and Challenges, and Learnings from Best Buy Health
With the urgent need to identify more efficient and lower-cost health care delivery models, we look to growing evidence for digital health technologies that support the Hospital at Home (HaH) model, considered in a new review article published in late February in npj Digital Medicine, The hospital at home in the USA: current status and future prospects. Clinicians from Scripps Research and Johns Hopkins School of Medicine collaborated on this work, calling out the relatively fast adoption of HaH programs during the peak of the COVID-19 pandemic. In some parts of the world, such as Australia and Norway, “in-person at-home
The Wellness Market Shaped by Health at Home, Wearable Tech, and Clinical Evidence – Thinking McKinsey and Target
Target announced that the retail chain would grow its aisles of wellness-oriented products by at least 1,000 SKUs. The products will span the store’s large footprint, going beyond health and beauty reaching into fashion, food, home hygiene and fitness. The title of the company’s press release about the program also included the fact that many of the products would be priced as low as $1.99. So financial wellness is also baked into the Target strategy. Globally, the wellness market is valued at a whopping $1.8 trillion according to a report published last week by McKinsey. McKinsey points to five trends
A Tale of Two Houses: House Calls at #CES2024 with Amazon and AARP + Samsung
The growing movement of health care to the home is evident by a growing list of point solutions featured at CES 2024. Digital health has been a fast-growing category of consumer-facing devices at CES for over a decade. But with the growing ubiquity of connectivity, cloud computing, sensors and this year AI “everywhere,” a person’s home as their health-hub is an increasingly practical scenario. I track many categories of products at CES each year, and this year added into my portfolio the smart kitchen and smart bathroom. We’ve had components of these two
Mainstreaming the Connected Life, with a Side of Trust — Insights from Capgemini at the Start of #CES2024
Even with serious concerns about personal data privacy and lack of integration, “connected products” are an integral aspect of peoples’ everyday lives. That’s the central thesis in a timely report from Capgemini Research Institute, Connected products: Enhancing consumers’ lives with technology. This study is well-timed as we begin a week-long exploration into the latest technology innovations being unveiled at CES 2024, the annual mega-conference hosted by the Consumer Technology Association (CTA). For the consumer research, Capgemini’s team polled the perspectives of 10,000 consumers age 18+ in November, among people from 13 countries: Australia, Canada, France, Germany,
Consumers’ Spending on Tech in 2024 Will Increase: CTA’s #CES2024 Forecast
2023 was a pretty lackluster year for consumers’ spending on technology: inflation, concerns about global instability, and general household economic ennui caused consumers to ration spending on most electronic gadgets last year. Enter a more cash-positive mood for many consumers keener in the new year to acquire updated and upgraded tech, from computer hardware to wearable tech for health, according to the forecast released by the Consumer Technology Association (CTA) research team. The study results, announced on the first of two pre-conference Media Days, kicks off CES 2024 convening this week in Las Vegas. The bullish spending statistics reverse a two-year
What to Expect For Health/Care at CES 2024
Not known for its salubrious qualities, Las Vegas will nonetheless be a locus for health, medical care, and well-being inspiration next week when the Consumer Technology Association convenes the annual CES featuring innovations in consumer technology. Ten years ago here in Health Populi, I wrote about New Year’s Resolutions for Health and the 2013 Consumer Electronics Show. Then, one-third of consumers were keen to buy health tracking technology but most of those people were healthy, CTA’s research found. I talked about the “battle of the (wrist)bands” witnessed at CES 2013, and spotted the
Technology Is Playing a Growing Role in Wellness and Healthy Aging – AARP’s Latest Look Into the 50+ Tech Consumer
Most people over 70 years of age recognize technology’s role in supporting peoples’ health, we learn from a new report on 2024 Tech Trends and Adults 50+ from AARP. But adoption and ongoing use of digital innovations among older people will be tempered without attending to four key barriers that carry equal weight in the minds of 50+ consumers: design and user experience, awareness and interest, cost and acquisition, and trust and privacy concerns. [Spoiler alert: in the Hot Points, below, I add a fifth consideration: health equity + dignity]. To gauge older Americans’ views on
“My Doctor’s Office” Should Accept Wearable Tech Health Data, Most Patients Say
“Do personal health trackers belong in the doctor’s office?” Software Advice wondered. “Yes,” the company’s latest consumer survey found, details of which are discussed in a report published on their website. Unique to this study is the patient sample polled: Software Advice surveyed 876 patients in September 2023 to gauge their perspectives on wearable tech and health. Note that the patient sample was limited to consumers who had seen a health care provider in the past two years and who also owned and used a personal wearable health device such as an Apple Watch or Fitbit. Thus, the responses shared
AI is the New Health Literacy Challenge for Patients and the Health/Care Industry
Patients’ comfort in artificial intelligence is linked to familiarity with the technology, a consumer survey from GlobalData learned. Among patients unfamiliar with AI, 42% are uncomfortable, and another 50% feel neither comfortable nor uncomfortable with the technology. However, among patients familiar with AI, 60% feel comfortable with visiting a medical practice that uses AI. Welcome to the new health literacy challenge the health care sector will have to deal with, and soon: lack of patients’ awareness of AI, its promises and pitfalls. “It is imperative to prioritize patient education regarding this technology,” Urte Jakimaviciute
The Clinician of the Future: A Partner for Health, Access, Collaboration, and Tech-Savviness
One-half of clinicians working in the U.S., doctors and nurses alike, are considering leaving their current role in the next two to three years. That 1 in 2 clinicians is significantly greater than the global 37% of physicians and nurses thinking about leaving their roles in the next 3 years, according to the report Clinician of the Future 2023 from Elsevier. Elsevier first conducted research among doctors and nurses for the Clinician of the Future report in 2022, following up this year’s survey research online among 2,607 clinicians working around the world: Elsevier polled
Consumers Continue to Spend on Technology, Seeking “A Happy, Healthy Connected Life”
Most U.S. consumers will continue to spend their disposable incomes on connected consumer devices, but will be looking for more balance in their digital lives according to Deloitte’s fourth annual 2023 Connected Consumer Survey. In this year’s update, the Deloitte Center for Technology, Media & Telecommunications found that most households use five key digital devices daily: above all, smartphones, followed by laptop and desktop computers, tablets, and computer monitors. Most consumers who own smartwatches and health and fitness trackers also use those devices every day, as shown in the household penetration/usage chart
The Doctor Will See You Now…At Home? The AMA Launches a Health at Home Framework
An aging U.S. population with a preference for growing older at home — and a fiscally challenging health care financing outlook — are setting the demographic and financial table for the shift of medical care to peoples’ homes discussed in The State of Health at Home Models: Key Considerations and Opportunities, published by the American Medical Association (AMA). Note that this framework has been developed by the AMA, the largest professional organization of doctors. While moving health care to the home will involve quite different workflows and disruptions to current general medical practice, it
To Avert a GLP-1 Cost Tsunami, Add Lifestyle Interventions: Learning from Virta Health
With consumer and prescriber interest in GLP-1 receptor agonist drugs “soaring,” health plan managers have a new source of financial stress and clinical questions on their to-do list. A team of Virta Health leaders held a webinar on 13th July 2023 to explain the results of a study the company just completed assessing health plan execs’ current views on Ozempic and other GLP-1 medicines with a view on both clinical outcomes and cost implications for this growing category of drugs that address diabetes and obesity. Indeed, diabetes and obesity are top health concerns among the
It Will Be a “Meh” Year for Consumers Buying Connected Health Devices, Based on CTA’s 2023 Forecast
In 2023, U.S. consumers’ purchases of technology in their households will contract this year. Consumer-facing health-tech categories won’t be spared, we learn in the 2023 U.S. Consumer Technology Ownership & Market Potential Study, an annual update from the Consumer Technology Association (CTA). On the upside, smartwatch market penetration held steady in 2023, as this favorite form of wearable technology is “providing consumers a personalized digital health and fitness dashboard at their fingertips.” Many of these new smartwatch purchases will be cellular-enabled, blurring the space between smartphones and watches. One in five households intends to purchase
Enabling better health care, everywhere – my conversation with Microsoft
I am grateful to have been given the opportunity to brainstorm omnichannel health care for people to enable better health care for all, anywhere and everywhere, with Team Microsoft. Key opinion leader Molly McCarthy and I covered a lot of ground in this webcast conversation as part of Microsoft’s series of three “Expert perspectives on trends driving change in healthcare.” Molly and I covered a lot of ground here, starting with the key forces shaping and accelerating virtual care across the continuum. While these were in place before the COVID-19 pandemic, the public health
People Using Health Apps and Wearable Tech Most Likely Track Exercise and Heart Rate, Sleep and Weight – But Cost Is Still A Barrier
Over one in three U.S. consumers use a health app or wearable technology device to track some aspect of their health. “The public’s use of health apps and wearables has increased in recent years but digital health still has room to grow,” a new poll from Morning Consult asserts, published today. Among digital health tech users, most check into them at least once every day in the past month. One in four use these tech’s multiple times a day, the first pie chart illustrates. Eighteen percent of people use their digital
Your Home as Clinical Lab: Withings Brings “Your Urine, Your Self” to #CES2023
We’ve all been morphing our homes into our personal HealthQuarters since the start of the coronavirus era. Millions of global health citizens have taken to telehealth who never used a health care “digital front door” before. Other patients adopted remote health monitoring to avoid perennial visits to doctors for managing chronic conditions like diabetes or heart disease. From the kitchen to the bedroom, our homes have become our health hubs. And now, to the bathroom and specifically, the toilet. Withings, maker of my personally favorite connected weight scale, announced U-Scan, a direct-to-consumer lab test platform that analyzes our urine from
Dr. Santa Intends to Deliver Consumer Health-Tech for the 2022 Holidays
Even as consumers’ confess a tighter spending economy for 2022 holiday shopping, peoples’ intent to buy wearable tech for health and fitness and other wellness devices appear on gifting lists in the U.S., according to the 29th Annual Consumer Technology Holiday Purchase Patterns report from the Consumer Technology Association (CTA). In general, technology will be a top-selling category for 2022 holiday gift-giving, somewhat tempered by inflation and the increased cost of living that challenge household budgets in the fourth quarter of 2022. Tech spending will be down about 6% in 2022 according to CTA’s
Health Is Social, With More People Using Apps for Physical and Emotional Wellbeing
People who need people aren’t just the luckiest people in the world: they derive greater benefits through monitoring their health via apps that make it easier to make healthy choices. Channeling Barbra Streisand here to call out a key finding in new consumer research from Kantar on Connecting with the Health & Wellness Community. Kantar polled 10,000 online consumers in ten countries to gain perspectives on health citizens’ physical and emotional health and the role of technology to bolster (or diminish) well-being. The nations surveyed included Brazil, China, France, Germany, India, Singapore, South Africa, Spain,
Wearable Tech for Health Tracking, Online Dating and Banking: Exploring the “Fluidity” of Peoples’ Data Privacy Views
“The security of online data is the top consideration for consumers across many forms of online activities including email, search, social media, banking, shopping and dating”….and using health apps. A new poll from Morning Consult, explained on their website, explains that For Consumers, Data Privacy Has a Fluid Definition. Those privacy nuances and concerns vary by activity, shown in the first chart here from the study. For online banking, the most important consideration among most consumers (55%) is the privacy and security of their online data. Privacy and security of personal data was
Consumers’ and the White House’s Growing Focus on Food and Nutrition
Today, the White House is convening a Conference on Hunger, Nutrition and Health. So it’s a propitious time to weave together some of the latest research and insights into food-as-medicine and a key determinant of health and well-being. This is the first White House conference focused on nutrition and food in over 50 years. The National Strategy was released today, and covers a range of programs that bake health and nutrition into Federal policies going beyond “food” itself: we see various determinants of health embedded into the Strategy, such as supporting physical activity,
Most Consumers Are Health and Wellness Consumers Even in Hard Financial Times, Accenture Finds
Consumers consider health and well-being as an “essential” household spending category based on new research from Accenture. Accenture polled over 11,000 consumers in 17 countries, considering how people are faring amid “widespread uncertainty and personal financial strains,” in the firm’s words. While two in three consumers feel financially stressed, 4 in 5 intend to grow or hold their personal spending on health and fitness steady in the next year. The first chart graphs data from Accenture’s global survey. In the U.S., more granularly, 26% of consumers intend to increase spending on health and wellness
Partnering Up in the Health Care Ecosystem to Drive Transformation – for Organizations and Health Consumers Alike
“Partnerships, including JVs and alliances with other healthcare organizations and with new entrants, are just one way to access new capabilities, unlock speed to market, and achieve capital, scale, and operational efficiencies” in health care transformations. “In an environment with continued competition for attractive assets and significant capital in play from institutional investors, these partnerships may also be the most accessible way for organizations to capture value in expanding healthcare services and technology value pools,” we learn in Overcoming the cost of healthcare transformation through partnerships from a team of health care folks with McKinsey & Company.
Consumers’ Blurring Digital Worlds of Health, Learning, Shopping, and Living
“Almost overnight, lines blurred between consumers’ physical and digital worlds, and home became the headquarters for virtual working, learning, fitness, health care, shopping, socializing, and entertaining.” That blur has reshaped peoples’ Everyday Normal we learn in Mastering the new digital life from Deloitte, a survey conducted among 2,005 U.S. consumers in the first quarter of 2022. The report is part of Deloitte’s ongoing Connectivity and Mobile Trends research in this third iteration. The report covers peoples’ new digital transformations for work, school and health; in this post, I’ll focus on the last element,
Patient Support Isn’t Just About the Price of Therapy: It’s About Safety, Really Rich Data and Trust
When I talk about patient support programs (PSPs), I’m most often focused on supporting peoples’ access to medicines due to costs, bolstering health literacy, and addressing health citizens’ risks of drivers of health that can be obstacles to optimal health outcomes (those challenging social determinants of health). A new report from Deloitte on Intelligent post-launch patient support speaks to another crucial definition of patient support: post-market surveillance and patient safety. The paper’s central thesis is that improving patient support is a critical step in the biopharma value chain, illustrated in the first diagram
In A Declining Consumer Tech Spending Forecast, Consumer Health Tech Will Grow in 2022: Reading the CTA Tea Leaves
Supply chain challenges, inflation, and plummeting consumer economic sentiment are setting the stage for a decline in consumer electronics revenues for 2022. However, there will be some bright spots of growth for consumer tech spending, for 5G smartphones, smart home applications, gaming, and health technologies, noted in the Consumer Technology Association’s CTA U.S. Consumer Technology One-Year Industry Forecast, 2018-2023. Underneath the overall industry spend of $503 billion, a 0.2% drop from 2021, CTA expects software, gaming, video and audio streaming spending will grow by 3.5% and hardware to fall by 1.4% this year. With
The Legacy of COVID-19 Is Shaping Consumers’ Purchases for Health-At-Home
While inflation and financial stress is depressing consumer demand for many purchases the “legacy of COVID-19” is having lost-lasting impacts on how people see their homes — especially as sites for health and wellness. GfK highlights the growing interest in wellbeing and device demand in The State of Consumer Technology and Durables 2002 insights from GfK. In 2021, peoples’ spending on technology and durable goods (like home appliances) grew by 15%, with several categories seeing spectacularly high growth rates — most notably entertainment and health, a category in which core wearables purchases
Consumers Intend to Invest in Technology — With Budget and Value in Mind
Consumers continued to invest in and use several technologies that supported self-care at home in 2021, with plans to purchase connected health devices, sports and fitness equipment in the next year. But these purchases will be made with greater attention to budget and value consumer mindsets firmly focused on (and stressed by) inflation. The 24th Annual Technology Ownership & Market Potential Study from the Consumer Technology Association (CTA) tells us that Americans in 2022 will have to manage challenging economic headwinds, shopping for technology is preparing people for their new normal —
Digital Health Adoption Across Communities is Uneven By Rurality, Race, Health Plan, and Gender
While telehealth, mobile health apps, and wearable technology are all growing for mainstream consumers, there are gaps in adoption based on where a person lives, their health insurance plan type, race/ethnicity, sexual orientation and gender. Thanks to the team at Rock Health, we know more about these gaps explained in their report, Startup innovation for underserved groups: 2021 digital health consumer adoption insights, published this week. The report examines three areas of digital health adoption: Live video telemedicine Wearable technology ownership, and Digital health tracking. We all know the mantra that our ZIP code impacts our
Reimagining Health Care Without Walls – Deloitte’s Vision
Delivering health care during the heights of the COVID-19 pandemic proved to both patients and their clinicians that virtual care was not only a viable channel for care, but very often a preferable “place” to collaborate for treatment. Even before the coronavirus pandemic emerged in early 2020, telehealth and the hospital-to-home movement were beginning to become part of a portfolio of delivery modes across the continuum of care. Deloitte spells out the current and future prospects for the Hospital in the future “without” walls in a new report that spells out driving forces, future scenarios, and impacts on a business long
What Person-Centered Interoperability Looks Like: Seqster
He had me at the statement, “I believe health data is medicine.” Those were the words of Ardy Arianpour, CEO and Co-Founder of Seqster, when sharing with me how his company was founded. We met up last week at the DIA Europe 2022 meeting (Drug Information Association) in the cool SQUARE Conference Center in Brussels, Belgium (my current home base for work and life). It was a rare opportunity to sit still with this on-the-go guy with whom an hour spent is the equivalent of three hours with most other folks. Ardy and the team call Seqster “the operating system
The CES 2022 Tech Trends to Watch Have Everything To Do With Health/Care
The four top trends to watch for this week at CES 2022 are transportation, space tech, sustainable technology, and digital health, based on Steve Koenig’s annual read-out that kicks off this largest annual conference featuring innovations in consumer electronics. Last night, Steve discussed these trends for media attendees, of which I am one (gratefully) participating in #CES2022 virtually from the hygienic comfort and safety of my home health hub (more on that later in this post). All four of these mega-themes impact health and well-being in some way. “Space Tech?” you might wonder. Yes. My friend Dorit Donoviel can be
The 2022 Health Populi TrendCast for Consumers and Health Citizens
I cannot recall a season when so many health consumer studies have been launched into my email inbox. While I have believed consumers’ health engagement has been The New Black for the bulk of my career span, the current Zeitgeist for health care consumerism reflects that futurist mantra: “”We tend to overestimate the effect of a technology in the short run and underestimate the effect in the long run,” coined by Roy Amara, past president of Institute for the Future. That well-used and timely observation is known as Amara’s Law. This feels especially apt right “now” as we enter 2022,
Health Consumers, Health Citizens, and Wearable Tech – My Chat with João Bocas
The most effective, engaging, and enchanting digital health innovations speak to patients beyond their role as health consumers and caregivers: digital health is at its best when it addresses peoples’ health citizenship. I had the great experience brainstorming the convergence of digital health, wearable tech, user-centered (UX) design, and health citizenship with João Bocas, @WearablesExpert, in a on his podcast. And if those topics weren’t enough, I wove in the role of LEGO for our well-being, “playing well,” and inspiring STEM- and science-thinking. João and I started our chat first defining health citizenship, which is a phrase I first learned from
Be Mindful About What Makes Health at HLTH
“More than a year and a half into the COVID-19 outbreak, the recent spread of the highly transmissible delta variant in the United States has extended severe financial and health problems in the lives of many households across the country — disproportionately impacting people of color and people with low income,” reports Household Experiences in America During the Delta Variant Outbreak, a new analysis from the Robert Wood Johnson Foundation, NPR, and the Harvard Chan School of Public Health. As the HLTH conference convenes over 6,000 digital health innovators live, in person, in Boston in the wake of the delta
Why CES 2022 Will Be Keynoted by a Health Care Executive
The Consumer Technology Association (CTA) announced that Robert Ford, CEO and President of Abbott, will give a keynote speech at CES 2022, the world’s largest annual convention of the technology industry. This news is a signal that health care and the larger tech-enabled ecosystem that supports health and well-being is embedded in peoples’ everyday lives. Digital health as a category has been a growing feature at CES for over a decade, starting with the early wearable tech era of Fitbit, Nike, Omron and UnderArmour, early exhibitors at CES representing the category. By 2020, the most recent “live, in person” CES,
Necessity is the Mother(board) – How COVID-19 Inspires Local Communities to Build Broadband
“The simple fact is that the federal and state governments are doing almost nothing to help people who have a broadband service available that partially meets their needs but abuses them with regular price hikes, spotty reliability, and poor customer service. Local governments will continue to step in to build better networks because communities have very few other options.” That “necessity is the mother” motivation to build broadband comes from Christopher Mitchell, Director of the Community Broadband Networks Initiative at the Institute for Local Self-Reliance (ILSR). [FYI, Mitchell’s Twitter handle is @communitynets]. Mitchell is quoted in the story, New data
Regulation, Reimbursement, and Interoperability Block Health Systems’ Digital Transformation – The State of Healthcare in 2021 From HIMSS
There is no doubt that the COVID-19 pandemic motivated health care providers, payers, and patients to adopt digital tools and contact-less services, allowing people to deliver and receive medical care. Still, 18 months into the pandemic, now endemic and in its fourth wave of cases spiking around the world and in many parts of the U.S., some aspects of “digital transformation” seem not to have fully transformed American healthcare, we learn in HIMSS’s annual 2021 State of Healthcare Report. HIMSS collaborated with the organizations Trust Accenture, The Chartix Group, and ZS on this year’s research. Nine in ten clinicians have recommended
The Digital Home: A Platform for Health, via Deloitte and the COVID-19 “Stress Test”
Wherever you live in the world touched by the coronavirus pandemic, you felt (and were) stress-tested. Both you were, and your home was as well. In this year’s 2021 annual report by Deloitte into Connectivity & Mobile Trends, their report details How the pandemic has stress-tested the crowded digital home. This analysis was done, as it is every year, by the Deloitte Center for Technology, Media & Telecommunications. Deloitte’s Center commissioned an online survey among 2,009 U.S. consumers to gauge five generations of peoples’ perspectives on connected life in the context of COVID. The report covers the various life-flows of
Wearables Are Good For Older People, Too — The Latest From Laurie Orlov
The COVID-19 pandemic accelerated a whole lot of digital transformation for people staying home. For digital natives, that wasn’t such an exogenous shock. For older people who are digital immigrants, they will remember their initial Zoom get-together’s with much-missed family, ordering groceries online in the first ecommerce purchase, and using telemedicine for the first time as a digital health front-door. Laurie Orlov, tech industry veteran, writer, speaker and elder care advocate, is the founder of the encyclopedic Aging and Health Technology Watch website. She takes this propitious moment to assess The Future of Wearables and Older Adult in a new report.
Virtual Health Tech Enables the Continuum of Health from Hospital to Home
In the COVID-19 pandemic, as peoples’ daily lives shifted closer and closer to home, and for some weeks and months home-all-the-time, health care, too, moved beyond brick-and-mortar hospitals and doctors’ offices. The public health crisis accelerated “what’s next” for health care delivery, detailed in A New Era of Virtual Health, a report published by TripleTree. TripleTree is an investment bank that has advised health care transactions since 1997. As such, the team has been involved in digital health financing and innovation for 24 years, well before the kind of platforms, APIs, and cloud computing now enabling telehealth and care, everywhere. The
Managing the Risks of Fast-Growing Digital Health
Investments in the digital health sector have fast-grown in the past decade, reaching $14bn in 2020 based on Rock Health’s latest read on the market. The COVID-19 pandemic accelerated the field across many industry segments. With such turbocharged growth on the supply side, Beazley, experts in specialty insurance, explores the risks of digital health and wellness in a new report, Digital health, telehealth and wellness: Attitudes to risk and insurance. With great potential for both innovation and reward comes great risks: Beazley points to the facts that, over two-thirds of digital health companies lack insurance coverage for medical malpractice for
The Digital Transformation of Patients – Update from Rock Health and Stanford
The coronavirus pandemic accelerated digital transformation of organizations, including health care providers. But another patient side-effect of COVID-19 has been the digital transformation of many patients, documented by data gathered by Rock Health and Stanford Center for Digital Health and analyzed in their latest report explaining how the public health crisis accelerated digital health “beyond its years,” noted in the title of the report. Rock Health and Stanford commissioned an online survey among 7,980 U.S. adults from early September to early October 2020 to gauge peoples’ interest in and utilization of digital health tools and telehealth. Rock Health has conducted a consumer digital
Our Homes Are Health Delivery Platforms – The New Home Health/Care at CES 2021
The coronavirus pandemic disrupted and re-shaped the annual CES across so many respects — the meeting of thousands making up the global consumer tech community “met” virtually, both keynote and education sessions were pre-recorded, and the lovely serendipity of learning and meeting new concepts and contacts wasn’t so straightforward. But for those of us working with and innovating solutions for health and health care, #CES2021 was baked with health goodness, in and beyond “digital health” categories. In my consumer-facing health care work, I’ve adopted the mantra that our homes are our health hubs. Reflecting on my many conversations during CES
Do-It-Yourself Innovation Comes to Health at Home – Telehealth, Fjord 2021 Trends and #CES2021
The pandemic has digitally transformed those people who could work from home, school at home, and undertake daily life-flows as health citizens tried to keep the coronavirus (and other people) at-a-distance. “Emerging hand-in-hand with place displacement, activity displacement is simply about the change in how people do things. Almost overnight, school lessons and doctors’ appointments were online. Yoga classes, concerts and weddings were streamed via Zoom,” Fjord Trends 2021 from Accenture Interactive observes. “Historically, people have often been quick to adopt new digital technology and slower to adapt to what it can help them achieve,” Fjord noted. But COVID-19 has
Health Is Everywhere at #CES2021 – CTA’s CES 2021 Tech Trends to Watch
Spending on connected health monitoring devices in the U.S. will reach $845 million based on the forecast of the Consumer Technology Association, convening the annual 2021 CES this week in a virtual format. CTA unveiled the 2021 key trends we’ll see presented this week through the online exhibition hall and in educational sessions on the CES.Tech platform. Six major themes emerge at #CES2021: digital health, robotics and drones, 5G connectivity, vehicle technology, smart cities, and over all — digital transformation. All of these have applications in health and health care, especially accelerated in need by the COVID-19 pandemic which has
The Digital Consumer, Increasingly Connected to Health Devices; Parks Associates Kicking Off #CES2021
In 2020, the COVID-19 pandemic drove U.S. consumers to increase spending on electronics, notably laptops, smartphones, and desktop computers. But the coronavirus era also saw broadband households spending more on connecting health devices, with 42% of U.S. consumers owning digital health tech compared with 33% in 2015, according to research discussed in Supporting Today’s Connected Consumer from Parks Associates. developed for Sutherland, the digital transformation company. Consumer electronics purchase growth was, “likely driven by new social distancing guidelines brought on by COVID-19, which requires many individuals to work and attend school from home. Among the 26% of US broadband households
Preparing for a Long-COVID Lifestyle in 2021 – A Health-At-Home Focus for CES 2021
In the U.S., the latest read on supply-and-demand for COVID-19 vaccines illustrates a gap between what had been promised for the first phase of vaccine rollout versus the reality of supply chain challenges, cold storage, and 50-state and local fragmentation at the last mile for U.S. health citizens. An op-ed published in yesterday’s Washington Post by Dr. Robert Wachter of UCSF and Dr. Ashish Jha of Brown University found these two wise physicians feeling “punched in the face” with the state of coronavirus vaccination in America. As a result, they soberly, pragmatically recommended administering just the first jab of vaccine
The 2021 Health Populi TrendCast – Health Care, Self-Care, and the Rebirth of Love in Public Health
In numerology, the symbolic meaning behind the number “21” is death and re-birth. In tarot cards, 21 is a promise of fulfillment, triumph, and victory. How apropos that feels right now as we say goodbye and good riddance to 2020 and turn the page for a kinder, gentler, healthier New Year. It would be sinful to enter a New Year as challenging as 2021 promises to be without taking the many lessons of our 2020 pandemic life and pain into account. For health care in America, it is a time to re-build and re-imagine a better, more equitable landscape for
The COVID-19 Era Has Grown Health Consumer Demand for Virtual Care
Over one-half of Americans would likely use virtual care for their healthcare services, and one in four people would actually prefer a virtual relationship with a primary care physician, according to the fifth annual 2020 Consumer Sentiment Survey from UnitedHealthcare. What a difference a pandemic can make in accelerating patients’ adoption of digital health tools. This survey was conducted in mid-September 2020, and so the results demonstrate U.S. health consumers’ growing digital health “muscles” in the form of demand and confidence in using virtual care. One in four people would consider online options as their first-line to evaluating personal health
Masks Work. A Picture From Kansas That Tells A Story in Two Words.
It is said that a picture tells a thousand words. This picture tells an even quicker story that can save lives: “Masks work.” The backstory: Kansas Governor Laura Kelly issued a mask mandate on July 2, 2020. The rationale: That was two days before Independence Day, the holiday weekend when she and state public health officials anticipated health citizens would abandon their personal efforts to physically distance and cover faces to avoid contracting or spreading the coronavirus. This was the message directly communicated to U.S. residents by the White House Coronavirus Task Force that week before Independence Day. The backlash:
The Coronavirus Pandemic Turbocharged Digital Health Investment in 2020
2020 will be remembered for disruption and dislocation on many fronts; among the major blips in the year will be it remembered as the largest funding year for digital health recorded, according to Rock Health’s report on the 3Q2020 digital health funding. This funding record (“already” before year-end, tallied by the third quarter as Rock Health notes) was driven by “mega”-deals accelerated during the public health crisis of COVID-19. In the third quarter of 2020, some $4 billion was invested in U.S. based digital health start-ups adding up $9.4 billion in 2020….so far. This is $1.2 billion more than two
News from the Consumer Technology Association and Withings Further Demonstrates Private Sector’s Role in the Pandemic and Public Health
This week, announcements from the Consumer Technology Association (CTA) and Withings further bolster the case for the private sector bolstering public health in this pandemic…and future ones to come beyond the Age of the Coronavirus. Since the pandemic emerged, CTA has been reaching out to members and stakeholders to be a useful resource for the consumer electronics industry and its customers. Digital health resources have been an especially useful touch point for CTA’s constituents (including me, as a member who is active with the Association). On 27th July, CTA announced the Association’s launch of the Public Health Tech Initiative. In
How Philips Has Pivoted In the COVID-19 Pandemic: Connected Care From Hospital to Home
What a difference 90 days makes. I was scheduled to meet with Roy Jakobs, Chief Business Leader of Connected Care at Philips, at HIMSS in Orlando on 9th March 2020. I’d interviewed Roy at CES 2020 in Las Vegas in January to catch up on consumer health developments, and the March meeting was going to cover Philips’ innovations on the hospital and acute care side of the business, as well as to learn more about Roy’s new role as head of Connected Care. HIMSS cancelled the conference just days before it was to commence….due to the great disruption of COVID-19.
The Coronavirus Impact on American Life, Part 2 – Our Mental Health
As the coronavirus pandemic’s curve of infected Americans ratchets up in the U.S., people are seeking comfort from listening to Dolly Parton’s bedtime stories, crushing on Dr. Anthony Fauci’s science-wrapped-with-empathy, and streaming the Tiger King on Netflix. These and other self-care tactics are taking hold in the U.S. as most people are “social distancing” or sheltering in place, based on numbers from the early April 2020 Kaiser Family Foundation health tracking poll on the impact of the coronavirus on American life. While the collective practice of #StayHome to #FlattenTheCurve is the best-practice advice from the science leaders at CDC, the NIAID
Will Trade Data for (Cheaper) Health Care – USC’s View of the Future
Patients are now front-line payors in the U.S. health care system. As such, American health consumers are wrestling with sticker shock from surgical procedures, surprise medical bills weeks after leaving the hospital, and the cost of prescription drugs — whether six-figure oncology therapies or essential medicines like insulin and EpiPens. To manage personal health finances, patients-as-payors are increasingly willing to face trade-offs and change personal behaviors to lower health care costs, based on research in The Future of Health Care Study from USC’s Center for the Digital Future. The Center analyzed the perspectives of 1,000 U.S. adults in August 2019 regarding
The Pace of Tech-Adoption Grows Among Older Americans, AARP Finds – But Privacy Concerns May Limit Adoption
One in two people over 50 bought a piece of digital technology in the past year. Three in four people over fifty in America now have a smartphone. One-half of 50+ Americans use a tablet, and 17% own wearable tech. The same percentage of people over 50 own a voice assistant, a market penetration rate which more than doubled between 2017 and 2019, AARP noted in the 2020 Tech and the 50+ Survey published in December 2019. For this research, AARP worked with Ipsos to survey (online) 2,607 people ages 50 and over in June and July 2019. Across all
Dr. Roboto? Stanford Medicine Foresees Digital Doctors “Maturing”
Physicians are evolving as digital doctors, embracing the growing role of data generated in electronic health records as well as through their patients using wearable technologies and mobile health apps downloaded in ubiquitous smartphones, described in The Rise of the Data-Driven Physician, a 2020 Health Trends Report from Stanford Medicine Stanford Medicine interviewed 523 physicians and 210 medical students and residents in September and October 2019 to assess clinicians’ perspectives on digital health topics for this study. The study title citing the “data-driven physician” is based on the key survey finding that doctors are preparing to embrace data, from both traditional
The Heart of Health at CES 2020 – a Postscript from Pew
I wrote my heart-health update from #CES2020 this morning, curating a little portfolio of digital health tech announced this week in Las Vegas that could put our heart-health in our hands, mirrors, clothing, and bathroom mats. Imagine my delight to find consumer research published this week by the Pew Research Center on wearable tech adoption and perceptions. And the perfect data point to complement my CES heart-health discussion here — that 4 in 10 U.S. adults would allow a fitness tracker supplier to share the user’s personal health data with researchers to study heart disease. It’s also encouraging that 1
The Heart of Health at CES 2020 – Evidence & Innovation Bridge Consumers and Doctors
The digital health presence at CES 2020 is the fastest-growing segment of consumer technologies at the Show this year, increasing by 25% over 2019. Heart-focused technologies are a big part of that growth story. In fact, in our search for devices and tools underpinned with clinical proof, evidence is growing for consumer-facing technology for heart-health, demonstrated by this year’s CES. Wrist-worn devices, digital therapeutics, patient engagement platforms, pharma and health plans converged at this year’s CES, with the professional association “blessing” of the American College of Cardiology who granted a continuing medical education credit for physicians attending a one-day “disruptive
Trust Is the Currency for Consumer Health Engagement – A Bottom-Line at CES 2020
There’s less talk about Bitcoin and cryptocurrency at #CES2020. The most important currency under discussion is Trust. We have begun a consumer electronics migration from the past decade of the Internet of Things to this next decade of the Intelligence of Things. The different “I’s” signal the transition from devices that have connected to the Internet and generated data from our everyday lives, to the next ten years of gathering that data, mashing it up for meaning, and feeding back intelligence to users in the form of advising, coaching, nudging — with potentially powerful feedback loops for health, wellness and
“Digital Health Is An Ecosystem of Ecosystems” – CTA’s 2020 Trends to Watch Into the Data Age
In CTA’s 2020 Consumer Tech Forecast launched yesterday at Media Day 1 at CES, Steve Koenig VP of Research, said that, “digital health is an ecosystem of ecosystems.” Health, medical and wellness trends featured large in the forecast, which brought together key trends for 5G, robotics, voice tech, AR/VR/XR, and the next iteration of IoT — which Steve said will still be called “IoT,” but in this phase will morph into the “Intelligence of Things.” That speaks to Steve’s phrase, “ecosystem of ecosystems,” because that’s not just “digital” health — that’s now the true nature of health/care, and what is
Living in Digital Healthcare Times – Kicking off #DigitalHealthCES & #CES2020
Today is Day 1 of two Media Days at #CES2020 in Las Vegas, kicking off this manic week of the Consumer Electronics Show at the Mandalay Bay convention center. For several years, I’ve convened with journalists and industry analysts from around the world for these two days before the “official” opening of CES to hear the latest news from some of the largest tech-focused companies on Earth. Announcements come from across industry sector — from automotive and transportation, telecoms, consumer goods, entertainment, social media, travel, and retail…with platform technologies playing a role including but not limited to AI, AR/VR/XR (the
What HealthyThinker Is Thinking About Health at CES 2020
Next week, the Consumer Technology Association (CTA) will convene CES, the Consumer Electronics Show, where over 180,000 tech-minded people from around the world will convene to kick the tires on new TVs, games, smart home devices, 5G connections, 3-D printing, drones, and to be sure, digital health innovations. At #CES2020, exhibitors in the health/care ecosystem will go well beyond wearable devices for tracking steps and heart rate. I’ll be meeting with wearable tech innovators along with consumer electronics companies and retailers. I’ve also scheduled get-togethers with pharma and life science folks, health plan people, and execs from consumer health companies.
Most Health Consumers Expect Technology To Play a Larger Role As Tech-Angst & Privacy Concerns Grow
As technology continues to re-shape consumers’ experiences and expectations with health/care, retail, travel and work, peoples’ concerns about data privacy are also growing as observed by a 2020 consumer trends forecast from GlobalWebIndex, Connecting the dots. First, some overall context to the study. GlobalWebIndex “connects the dots” of consumers trends in 2020 including the topics shown in the first graphic including commerce and retail, gaming, travel, human touch, nostalgia, privacy and digital health — the first of these trends discussed in the report. Note that the data discussed in this post include responses from consumers residing in both the U.S.
Most Consumers Are Interested in Using a Voice Assistant for Some Type of Health Care
While 75 million people in the U.S. have a smart speaker at home, only 1 in 13 Americans have used a voice assistant like Alexa or Google Assistant for health care. But over one-half of consumers would like to access a voice assistant for some aspect of their health care, according to a study from Orbita and Voicebot, Voice Assistant Consumer Adoption in Healthcare. The study polled 1,004 U.S. adults 18 and over in September 2019. In 2019, few health care providers have adopted voice assistants into their workflows. The report calls out one big barrier to early adoption especially
A Health Future with Lyft and Uber as Patient Data Stewards: Rock Health’s 2019 Consumer Survey
Patients searching online for health information and health care provider reviews is mainstream in 2019. Digital health tracking is now adopted by 4 in 10 U.S. consumers. Rock Health’s Digital Health Consumer Adoption Report for 2019 was developed in collaboration with the Stanford Medicine Center for Digital Health. Rock Health’s research has tracked peoples’ use of telemedicine, wearable technology, digital health tracking, and online health information since 2015, and the results this round show relative flattening of adoption across these various tools. Rock Health’s top-line findings were that: Patient-generated health data creates opportunity, and potential challenges Online health information is
Prelude to Health 2.0 2019: Thinking Consumers At the Center of Digital Health Transformation
“Digital transformation” is the corporate strategy flavor of the moment across industries, and the health are sector isn’t immune from the trend. As this 13th year of the annual Health 2.0 Conference kicks off this week, I’m focused on finding digital health innovations that engage people — consumers, caregivers, patients, health citizens all. This year’s conference will convene thought leaders across a range of themes, and as is the Health 2.0 modus operandi, live demo’s of new-new things. As Health 2.0 kicks off today in pre-conference sessions, there is useful context described in a new report from the American Hospital
Why Humana Joined CTA – The Pivot from “Health Insurance” to Behaving as a Health-Tech Start-Up
“Every company is a tech company,” Christopher Mimms asserted in the Wall Street Journal in December 2018. Connectivity, artificial intelligence, and automation are now competencies every company must master, Mimms explains. This ethos underpins Humana’s decision to join CTA, the Consumer Technology Association which hosts CES every January in Las Vegas. If you read this blog, you know one of the fastest-growing “aisles” at the annual conference is digital health. Humana joined up with CTA’s Health and Fitness Technology Division this month. Last year, Humana hired Heather Cox in the new post of Chief Digital Health and Analytics Officer, reporting directly
The Growth of Emerging Consumer Electronics Categories Adds to Digital Health Platforms
Of the $401 billion that will flow through retailers for consumer technology products, many of the fastest-emerging categories will play a role as platforms for health and medical care at home and in wearable tech. This is my tea-leaf read from reviewing the projections in the report, U.S. Consumer Technology Sales and Forecasts, July 2019, from the Consumer Technology Association (CTA). [CTA is annual convener of CES, the world’s largest consumer electronics meet-up.] Along with artificial intelligence (AI) and fast 5G networking, the forecast also quantifies growth prospects for smart speakers, home robots, wireless earbuds, smartwatches. and in-vehicle technology —
IKEA Garners the Top Health & Wellness Award at Cannes Lions 2019 – the Expanding Health/Care Ecosystem
“Health is now everyone’s business,” Shaheed Peera, Executive Creative Director of Publicis LifeBrands, said this week at the 2019 Cannes Lions awards. Shaheed also led the Health & Wellness jury at Cannes Lions 2019, the mission of which is to, in the words of the award’s portal, “celebrate creativity for personal wellbeing.” The Grand Prix Lions award for Health & Wellness went to IKEA for the company’s ThisAbles campaign. ThisAbles is a project pioneered by IKEA’s team in Israel, looking to improve everyday living for people with special needs through well-designed IKEA products. IKEA collaborated with non-profit organizations to develop
Health/Care Everywhere – Re-Imagining Healthcare at ATA 2019
“ATA” is the new three-letter acronym for the American Telemedicine Association, meeting today through Tuesday at the Convention Center in New Orleans. Ann Mond Johnson assumed the helm of CEO of ATA in 2018, and she’s issued a call-to-action across the health/care ecosystem for a delivery system upgrade. Her interview here in HealthLeaders speaks to her vision, recognizing, “It’s just stunning that there’s such a lag between what is possible in telehealth and what is actually happening.” I’m so keen on telehealth, I’m personally participating in three sessions at #ATA19. On Monday 15th April (US Tax Day, which is relevant
Digital Transformation Is The New Mantra But Can’t Happen Without Access To Connectivity
As more of our “things” get digitally connected, there’s an unanswered question about how our connected lives impact human life and health. A new report from the OECD asks and answers: How’s Life in the Digital Age? Opportunities and Risks of the Digital Transformation for People’s Well-being. This research is part of OECD’s ongoing series asking the Big Question, “How’s Life?” A prevailing current mantra in work and daily living is “digital transformation.” The OECD broadly defined the phrase in their 2017 paper on the topic as follows: Mobility, cloud computing, the Internet of things (IoT), artificial intelligence (AI) and big
Open Table for Health: Patients Are Online For Health Search and Physician Reviews
Seeking health information online along with researching other patients’ perspectives on doctors are now as common as booking dinner reservations and reading restaurant reviews, based on Rock Health’s latest health consumer survey, Beyond Wellness for the Healthy: Digital Health Consumer Adoption 2018. Rock Health has gauged consumes’ digital health adoption fo a few years, showing year-on-year growth for “Googling” health information, seeking peer patients’ physician and hospital reviews, tracking activity, donning wearable tech, and engaging in live telehealth consultations with providers, as the first chart shows. The growth of tracking and wearable tech is moving toward more medical applications beyond fitness
Consumers’ and Physicians’ Growing Embrace of Digital Health via PwC
Most consumers would be willing to try an FDA-approved app or online to treat a medical condition, as well as receiving hospital care at home if would be less costly. We’ve reached an inflection point on the demand side among consumers for digital health options, PwC suggests in their report on the New Health Economy coming of age. The report outlines health/care industry issues for 2019, with a strong focus on digital health. Whether a menu of care options including virtual health to access specialists across the U.S., post-hospital virtual visits, or hospital care at-home, a majority of Americans supports
Kohl’s and the Rebranded Weight Watchers in Retail Health
For the past two holiday shopping seasons in 2017 and 2018, I’d noticed pre-print ads in my local Sunday newspaper from Kohl’s, the value-priced retailer, featuring wearable technology for health. There were devices branded Fitbit on the front page of Black Friday’s 2018 ad, shown here, with other tech brands promoted inside the pages. These ads were bundled in my newspaper along with ones from Best Buy, Target, Walmart, and other retailers featuring the same or similar wearable health-tech. This week, Kohl’s announced a collaboration with WW, the newly-rebranded Weight Watchers, for the retailer to bring a WW “salon” space
It’s Not All About Pink for Women’s Tech at CES 2019
This is not a watch. Well, not just a watch. It can track heart rate. And it’s not even pink. Well, rose gold, perhaps. One of the benefits about being a woman attending CES is that there are no lines in the loos. The men’s rooms, however, are, shall we say, over-subscribed due to the big disparity between the number of male attendees versus females. Clearly, women are under-represented in technology companies at all levels, as the ladies’ room observation and many other more statistical reports recognize. But I’ve good news to report on the product front about women-focused consumer
Heart Health at #CES2019 – Food and Tech as Medicine
Self-care is the new health care as patients, now consumers at greater financial risk for medical spending, are learning. At #CES2019, I’m on the lookout for digital technologies that can help people adopt and sustain healthy behaviors that can help consumers save money on medical care and enhance quality of life-years. This week’s heart-and-food tech announcements at #CES2019 coincide with an FDA recall on a popular drug prescribed to treat hypertension (high blood pressure). Using food and tech as medicine can help people avoid going on medications like statins and others for heart health. An important example of this self-care
Here’s Looking at Health at CES 2019
If I’m going to spend a week someplace, it usually has to be Italy. So next week in Las Vegas, I’ll deal with that bias by staying at the Venetian Hotel for the entire week to cover all-things-health at CES 2019, the annual convening of electronics retailers and enthusiasts. Most of the 180,000+ folks come to Vegas from over 150 countries to kick the proverbial tires on TVs, autos, games, virtual reality, 3-D printing, drones, and other shiny new things. For me, for the past eight years, CES means consumer-facing health in a person’s hands, on her phone, and increasingly
Blood Pressure From the Wrist for the First Time – Welcome, Omron HeartGuide
For the first time, we can take a clinically accurate blood pressure measurement from our wrist — welcome to the first of its kind wrist-worn blood pressure monitor, HeartGuide, brought to market by Omron. I know this journey has been a long, patient one, as I came to know Ranndy Kellogg, Omron’s President and CEO, several years ago at CES. Back in 2017, I spoke with Ranndy about the vision for BP measurement for Everyday People that would be a streamlined, simple consumer experience that the traditional armband and pump didn’t offer. I wrote about
JWT’s Future 100 Tells Us Tomorrow Is All About Health
From culture to travel, food and drink to retail and beauty, health will be baked into consumer goods and experiences in 2019. Welcome to The Future 100: 2019 from The Innovation Group at JWT. In the 100 emerging trends across ten categories, the future is clearly health-driven, according to the tea-leaf readers at JWT.a Health is all over, Culture Tech and innovation Travel and hospitality Brands and marketing Food and drink Beauty Retail Luxury Health (as a category itself) Lifestyle. I’ve mined this report in previous years – you can review my findings from the 2017 report here in the Health
The Smartphone Is the Consumer’s Personal Health Platform – Implications from Deloitte’s 2018 Survey
American consumers are now viewing their phones an average of 52 times daily, with 39 percent of consumers believing they use their smartphones too much. In fact, 60 percent of 18 to 34-year-olds admit to smartphone overuse, the highest level of any age group. However, 63 percent of the respondents reported trying to limit their smartphone usage, roughly half succeeding in cutting back. Smartphones also are helping blur the lines between work and leisure with 70 percent of respondents using personal smartphones at least occasionally for after-hours work. Furthermore, voice technologies are “making noise,” according to Deloitte in A New Era
Loneliness, Public Policy and AI – Lessons From the UK For the US
There’s a shortage of medical providers in the United Kingdom, a nation where healthcare is guaranteed to all Britons via the most beloved institution in the nation: The National Health Service. The NHS celebrated its 70th anniversary in July this year. The NHS “supply shortage” is a result of financial cuts to both social care and public health. These have negatively impacted older people and care for people at home in Great Britain. This article in the BMJ published earlier this year called for increasing these investments to ensure further erosion of population and public health outcomes, and to prevent
Sicker Consumers Are More Willing to Share Health Data
People dealing with chronic conditions are keener to share personally-generated data than people that don’t have a chronic disease, Deloitte’s 2018 Survey of U.S> Health Care Consumers learned. This and other insights about the patient journey are published in Inside the patient journey, a report from Deloitte that assesses three key touch points for consumer health engagement. These three patient journey milestones are searching for care, using new channels of care, and tracking and sharing health data, Deloitte maps. What drives people to engage on their patient journeys has a lot more to do with practical matters of care like convenience,
When Life and Health Insurance Blur: John Hancock, Behavioral Economics, and Wearable Tech
Most consumers look to every industry sector to help them engage with their health. And those companies include the insurance industry and financial services firms, we found in the 2010 Edelman Health Engagement Barometer. John Hancock, which covers about 10 million consumers across a range of products, is changing their business model for life insurance. Here’s the press release, titled, “John Hancock Leaves Traditional Life Insurance Model Behind to Incentivize Longer, Healthier Lives.” “We fundamentally believe life insurers should care about how long and well their customers live. With this decision, we are proud to become the only U.S. life insurance
The Digital Health Consumer According to Rock Health
Looking for health information online is just part of being a normal, mainstream health consumer, according to the third Rock Health Digital Health Consumer Adoption Survey published this week. By 2017, 8 in 10 U.S. adults were online health information hunters. Six in 10 Americans looked for reviews of healthcare providers online, another new-normal consumer digital health activity. But only one in four people had used wearable technology for health, and one in five had participated in a live video telemedicine encounter. The Rock Health team observes that “the needle has not moved equally across every type of digital health solution.” Thus the
Best Buy Bets on AgingTech in the Expanding Retail Health Ecosystem
With the acquisition of GreatCall, a mature player in the aging-tech space, Best Buy is doubling down on consumer health technology@retail. This week at Best Buy. the electronics retailer, it’s out with CDs and in with technology for aging at home. The company announced that it would buy GreatCall for $800 million. A snippet from the announcement from Best Buy’s press release is shown in the first diagram, noting that GreatCall’s membership is approaching 1 million subscribers who use mobile phones and connected devices, “providing peace of mind to their loved ones.” Beyond the obvious “falling and I can’t get
FANGs & MAGA – Meet WaWa for Health, Walgreens and Walmart
While Amazon and Google get lots of positive PR and media attention as major healthcare industry disruptors, don’t forget about two big “W’s,” Walgreens and Walmart, in the healthcare innovator mix. I recently read The Four in which Scott Galloway explains the dominance of Amazon, Apple, Google and Facebook in consumers’ everyday lives. These four tech-behemoths each have their particular designs on healthcare innovation, or disruption in the eyes of, say, Epic and Cerner working on health IT systems, or GE and IBM if you’ve been pioneers in health data or big-iron information technology. Then in the past week, the